Yanik Thomas Email & Phone Number | My aim is to optimize marketing through a Data-Driven Approach. ♛Digital Acquisition ♛ Brand Management ♛ Campaign Management ♛ Analytics ♛Monetize ♛Advertising ♛Competitor Analysis ♛Budget Handling ♛Reporting ♛Team Management ♛On-Boarding Vendors ♛On-Boarding API Partners •Understanding the Marketing requirement, Business of clients, Target profiles, Market segments & running monetized online initiatives. • Experience in managing large scale performance-based campaigns on enterprise-level management platforms • Experience in gathering insights from multiple data sources and making informed decisions to improve the performance of search campaigns. • Develop strategic acquisition and retention marketing plans to drive growth and maximize immediate and long-term ROI • Lead campaigns end-to-end from conception to defining objectives, execution, tracking, and reporting. • Provide regular reporting and recommendations to business based on program results. • Monitor client conversion rates and optimize results through A/B testing and other KPI’s. • To make strategies for Online product marketing and to understand the online market. • Continuously test and optimize new channels, audiences, bidding strategies, visual creative, and copy • Lead overall site conversion rate optimization and develop and optimize landing page strategy • Lead overall site conversion rate optimization and develop and optimize landing page strategy •Think strategically, analytically, and creatively about new ways to reach customers and increase the relevance •Onboarding Partners (API & Aggregators) - Negotiations

Yanik Thomas

My aim is to optimize marketing through a Data-Driven Approach. ♛Digital Acquisition ♛ Brand Manage...
Bengaluru, Karnataka, India

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Yanik Thomas’s Email yanikthomas@sib.co.in

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Yanik Thomas’s Location Bengaluru, Karnataka, India

Yanik Thomas’s Current Industry South Indian Bank

Yanik Thomas’s Prior Industry Ujjivan Small Finance Bank | Total Outsource | Cmr Group Of Institutions | Healthsocho | Peersome

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Work Experience

South Indian Bank

Manager - Digital Marketing

2022-06-01 00:00:00 - Present

Ujjivan Small Finance Bank

Manager Digital & Fintech Acquisitions

2020-10-01 00:00:00 - 2022-05-01 00:00:00

Total Outsource

Digital Marketing Manager

2018-09-01 00:00:00 - 2020-09-01 00:00:00

Cmr Group Of Institutions

Manager Digital Analytics / Marketing

2017-12-01 00:00:00 - 2018-09-01 00:00:00

Healthsocho

Marketing Strategist

2016-05-01 00:00:00 - 2017-11-01 00:00:00

Peersome

Growth Hacker

2014-06-01 00:00:00 - 2016-04-01 00:00:00

Skills

No Skills Available

Languages

No Languages Available

FAQ About Yanik Thomas

Yanik Thomas is located at
Bengaluru, Karnataka, India

Yanik Thomas is a My aim is to optimize marketing through a Data-Driven Approach. ♛Digital Acquisition ♛ Brand Management ♛ Campaign Management ♛ Analytics ♛Monetize ♛Advertising ♛Competitor Analysis ♛Budget Handling ♛Reporting ♛Team Management ♛On-Boarding Vendors ♛On-Boarding API Partners •Understanding the Marketing requirement, Business of clients, Target profiles, Market segments & running monetized online initiatives. • Experience in managing large scale performance-based campaigns on enterprise-level management platforms • Experience in gathering insights from multiple data sources and making informed decisions to improve the performance of search campaigns. • Develop strategic acquisition and retention marketing plans to drive growth and maximize immediate and long-term ROI • Lead campaigns end-to-end from conception to defining objectives, execution, tracking, and reporting. • Provide regular reporting and recommendations to business based on program results. • Monitor client conversion rates and optimize results through A/B testing and other KPI’s. • To make strategies for Online product marketing and to understand the online market. • Continuously test and optimize new channels, audiences, bidding strategies, visual creative, and copy • Lead overall site conversion rate optimization and develop and optimize landing page strategy • Lead overall site conversion rate optimization and develop and optimize landing page strategy •Think strategically, analytically, and creatively about new ways to reach customers and increase the relevance •Onboarding Partners (API & Aggregators) - Negotiations - Go Live

Yanik Thomas currently works in the South Indian Bank |

No Languages Available

Yanik Thomas has prior
experience in the following industries:
Ujjivan Small Finance Bank | Total Outsource | Cmr Group Of Institutions | Healthsocho | Peersome

Yanik Thomas has the following professional experience:
South Indian Bank | Ujjivan Small Finance Bank | Total Outsource | Cmr Group Of Institutions | Healthsocho | Peersome