Thomas Vladeck Email & Phone Number | Co-CEO of Recast (www.getrecast.com), a marketing measurement platform that holistically measures all channels - from top of funnel to bottom, online and offline. Built for a post-iOS14 world, our modernized media mix platform is trusted by the world’s best marketing teams to optimize more than 1.2 billion in annual marketing spend. Complex businesses like Harry’s, Away, Mockingbird, MasterClass, Firstleaf, Jackpocket, PODS, and Daily Harvest choose Recast to measure the true incrementality of their marketing efforts without relying on user tracking. • Features: 1. Recast is a privacy-friendly solution that improves your ability to measure all of your marketing channels even with Privacy Controls like iOS14.5, ad blockers, and Intelligent Tracking Prevention. 2. Recast measures the incrementality of both online and offline channels like TV, billboards, PR, and influencers, as well as halo effects. 3. Recast is built to provide actionable answers to challenging problems you might be facing. Things like “How do we allocate budget to meet our annual new customer goal?” and “Should we double down on our big TV campaign? Or cut it short?” • What our clients say: "Recast helped our brand work through unchartered territories by modeling out our marketing activations during the pandemic." -Neil Heckman, Director, Acquisition Marketing at Away "With Recast, we’ve been able to produce measurement for our retail channels comparable to what we previously only had for DTC." - Josh Heidler, Head of Growth at Harry’s Labs “We face a number of attribution challenges: long purchase cycles, huge gifting segment, and a complex purchase journey. Recast has been an invaluable partner and has provided marketing insights where our post-checkout survey and multi-touch attribution partner couldn’t and can’t.” - Marjorie Chelius, Head of Marketing at Mockingbird Let's connect to discuss how Recast can help you reliably predict the impact of your marketing investments: • See our Bayesian MMM platform in action at https://getrecast.com/demo-request/ • Reach me here on LinkedIn or at info@getrecast.com. • Learn more about our methodology at https://getrecast.com.

Thomas Vladeck

Co-CEO of Recast (www.getrecast.com), a marketing measurement platform that holistically measures al...
Brooklyn, New York, United States

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Thomas Vladeck’s Location Brooklyn, New York, United States

Thomas Vladeck’s Current Industry Columbia Business School Recast Gradient

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Work Experience

Columbia Business School

Adjunct Professor

2023-12-01 00:00:00 - Present

Recast

Co-Founder/Co-CEO

2019-01-01 00:00:00 - Present

Gradient

Managing Director

2015-10-01 00:00:00 - Present

Venmo

Marketing Analytics

2015-06-01 00:00:00 - 2015-12-01 00:00:00

New Climate Economy

Senior Program Officer

2013-10-01 00:00:00 - 2014-07-01 00:00:00

Building Hero

Cofounder

2011-10-01 00:00:00 - 2013-09-01 00:00:00

Climate Policy Initiative

Analyst

2012-01-01 00:00:00 - 2013-04-01 00:00:00

Palmetto Environmental Finance

Associate

2010-06-01 00:00:00 - 2011-10-01 00:00:00

Ctg Energetics

Analyst

2008-08-01 00:00:00 - 2009-08-01 00:00:00

Oversight And Government Reform Committee

Intern

2007-05-01 00:00:00 - 2007-08-01 00:00:00

Ecosecurities

Intern

2006-01-01 00:00:00 - 2006-05-01 00:00:00

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Languages

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FAQ About Thomas Vladeck

Thomas Vladeck is located at
Brooklyn, New York, United States

Thomas Vladeck is a Co-CEO of Recast (www.getrecast.com), a marketing measurement platform that holistically measures all channels - from top of funnel to bottom, online and offline. Built for a post-iOS14 world, our modernized media mix platform is trusted by the world’s best marketing teams to optimize more than 1.2 billion in annual marketing spend. Complex businesses like Harry’s, Away, Mockingbird, MasterClass, Firstleaf, Jackpocket, PODS, and Daily Harvest choose Recast to measure the true incrementality of their marketing efforts without relying on user tracking. • Features: 1. Recast is a privacy-friendly solution that improves your ability to measure all of your marketing channels even with Privacy Controls like iOS14.5, ad blockers, and Intelligent Tracking Prevention. 2. Recast measures the incrementality of both online and offline channels like TV, billboards, PR, and influencers, as well as halo effects. 3. Recast is built to provide actionable answers to challenging problems you might be facing. Things like “How do we allocate budget to meet our annual new customer goal?” and “Should we double down on our big TV campaign? Or cut it short?” • What our clients say: "Recast helped our brand work through unchartered territories by modeling out our marketing activations during the pandemic." -Neil Heckman, Director, Acquisition Marketing at Away "With Recast, we’ve been able to produce measurement for our retail channels comparable to what we previously only had for DTC." - Josh Heidler, Head of Growth at Harry’s Labs “We face a number of attribution challenges: long purchase cycles, huge gifting segment, and a complex purchase journey. Recast has been an invaluable partner and has provided marketing insights where our post-checkout survey and multi-touch attribution partner couldn’t and can’t.” - Marjorie Chelius, Head of Marketing at Mockingbird Let's connect to discuss how Recast can help you reliably predict the impact of your marketing investments: • See our Bayesian MMM platform in action at https://getrecast.com/demo-request/ • Reach me here on LinkedIn or at info@getrecast.com. • Learn more about our methodology at https://getrecast.com.

Thomas Vladeck currently works in the Columbia Business School | Recast | Gradient |

No Languages Available

Thomas Vladeck has prior
experience in the following industries:
Venmo | New Climate Economy | Building Hero | Climate Policy Initiative | Palmetto Environmental Finance | Ctg Energetics | Oversight And Government Reform Committee | Ecosecurities

Thomas Vladeck has the following professional experience:
Columbia Business School | Recast | Gradient | Venmo | New Climate Economy | Building Hero | Climate Policy Initiative | Palmetto Environmental Finance | Ctg Energetics | Oversight And Government Reform Committee | Ecosecurities