Tania Ortega Zafra Email & Phone Number | • 15 years of experience in retail and CPG industry across Food and Consumables categories, with expertise in Private Label, Market Trends, Shopper Insights, Category Management, Merchandising Analytics, and Hispanic market. • Fluent in English and Spanish, basic French. Strong analytical aptitude, results oriented with good presentation and leadership skills, problem solver and storytelling enthusiast. • Expert in core analytical support, consulting, and strategic recommendations for new product development, pricing, assortment optimization, consumer insights, emerging market trends, and primary research. • Strong project management skills working in fast-paced working environments with multiple stakeholders at executive level. • BS Marketing Major; Strategic Management certificate at Harvard ES; Social Media and Web Analytics certificate at UCLA; certified as Professional Category Manager (CPCM) accredited by the Category Management Association.

Tania Ortega Zafra

• 15 years of experience in retail and CPG industry across Food and Consumables categories, with exp...
McLean, Virginia, United States

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Tania Ortega Zafra’s Email tania.ortega@mx.nestle.com

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Tania Ortega Zafra’s Location McLean, Virginia, United States

Tania Ortega Zafra’s Current Industry Nestle

Tania Ortega Zafra’s Prior Industry Nielseniq | Nielsen | Sigma

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Category Strategy Sr. Manager

2023-07-01 00:00:00 - Present

Associate Client Director

2021-01-01 00:00:00 - 2021-07-01 00:00:00

Walmart - Client Manager

2016-12-01 00:00:00 - 2021-01-01 00:00:00

Trade Marketing Hispanic Market

2014-02-01 00:00:00 - 2015-10-01 00:00:00

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Tania Ortega Zafra is a • 15 years of experience in retail and CPG industry across Food and Consumables categories, with expertise in Private Label, Market Trends, Shopper Insights, Category Management, Merchandising Analytics, and Hispanic market. • Fluent in English and Spanish, basic French. Strong analytical aptitude, results oriented with good presentation and leadership skills, problem solver and storytelling enthusiast. • Expert in core analytical support, consulting, and strategic recommendations for new product development, pricing, assortment optimization, consumer insights, emerging market trends, and primary research. • Strong project management skills working in fast-paced working environments with multiple stakeholders at executive level. • BS Marketing Major; Strategic Management certificate at Harvard ES; Social Media and Web Analytics certificate at UCLA; certified as Professional Category Manager (CPCM) accredited by the Category Management Association.