Shalyce Benfell Email & Phone Number | Integrated marketing leader, music festival expert and experiential event producer who thrives on connecting the dots and working in matrix organizations. Cross team collaborator. Industry mentor. Experiential explorer. Brand connector. Obsessed with experiential retail, integrated marketing, live events, and creating groundbreaking and culture shifting event experiences. Passionate Formula 1 fan. Yacht Rock DJ. Foodie. Traveler. Launched, developed and led marketing, site production and brand partnerships for the Coachella Music and Arts Festival. Experiential production manager on Oprah Winfrey's Life You Want Tour. Event producer, VIP and talent manager for BeautyCon. Brand partnership director for The Creators Project. Oversaw sponsorship sales, business development and experiential event execution verticals for The Los Angeles Times. Led audience development and event revenue for Tribune Publishing. Managed sponsorships, strategic brand partnerships, integrated marketing and events for the San Francisco Chronicle and SFGATE. Artist Relations Director for various music festivals including Camp Flog Gnaw, Lights All Night, Punk Rock Bowling. Artist Relations, Artist Liaison and Production Manager for Coachella, Stagecoach, Darker Waves, Arroyo Seco Weekend, EDC, 88Rising Head In The Clouds, Firefly, Beautycon, FYF, Power Trip. Specialist in event production, integrated marketing, brand partnerships, talent programming, experiential event management, large-scale music festivals, artist relations, event logistics, strategic partnerships, sponsorship activation, experiential marketing, client services, brand integrations, content marketing, digital marketing, marketing strategy and 3rd party vendor & agency management. Worked with various marquee brands in a client facing role including Toyota, Red Bull, Citibank, American Express, Diageo, Heineken, YouTube, Alaska Airlines, Mastercard, Disney, Anheuser-Busch, Beats By Dre, Levi's, PlayStation, Nestle, MAC, L'Oreal, Aveda, Revlon, NYX, Southwest Airlines, Beam Suntory, Twitch, Macy's, Intel, Vice, Acura, Fiat, Chrysler and many more. Key skills: Integrated Marketing, Digital Media Campaigns, Project Management, Brand Marketing, Brand Partnerships, Branded Content, Experiential Marketing, Pop Ups, Event Production, Content Development, Music Marketing, Music Festivals, Revenue Growth, Artist & Talent Relations, Talent & Speaker Management, Programming, Venue Management, Site Operations, Vendor Bids and Negotiations, Staffing, Training, Leadership, Mentoring, Team Building.

Shalyce Benfell

Integrated marketing leader, music festival expert and experiential event producer who thrives on co...
San Francisco, California, United States

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Shalyce Benfell’s Email sbenfell@sfchronicle.com

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Shalyce Benfell’s Location San Francisco, California, United States

Shalyce Benfell’s Current Industry Various Companies

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Work Experience

Various Companies

Event & Festival Producer | Integrated Marketing & Culture Strategist | Experiential Producer

2006-01-01 00:00:00 - Present

San Francisco Chronicle

Marketing and Events Manager

2021-12-01 00:00:00 - 2023-04-01 00:00:00

Freeman

Senior Manager, Conferences & Events

2019-01-01 00:00:00 - 2020-01-01 00:00:00

Tribune Publishing

Director of Events, Audience and Revenue

2017-01-01 00:00:00 - 2018-01-01 00:00:00

Los Angeles Times

Associate Director of Events, Development

2015-01-01 00:00:00 - 2017-01-01 00:00:00

Saatchi And Saatchi

Brand Integration Supervisor

2014-01-01 00:00:00 - 2015-01-01 00:00:00

Aeg Presents

Director of Special Projects - Brand Partnerships and Festivals

2010-01-01 00:00:00 - 2013-01-01 00:00:00

Goldenvoice

Venue Manager

1998-01-01 00:00:00 - 1999-01-01 00:00:00

Skills

No Skills Available

Languages

No Languages Available

FAQ About Shalyce Benfell

Shalyce Benfell is located at
San Francisco, California, United States

Shalyce Benfell is a Integrated marketing leader, music festival expert and experiential event producer who thrives on connecting the dots and working in matrix organizations. Cross team collaborator. Industry mentor. Experiential explorer. Brand connector. Obsessed with experiential retail, integrated marketing, live events, and creating groundbreaking and culture shifting event experiences. Passionate Formula 1 fan. Yacht Rock DJ. Foodie. Traveler. Launched, developed and led marketing, site production and brand partnerships for the Coachella Music and Arts Festival. Experiential production manager on Oprah Winfrey's Life You Want Tour. Event producer, VIP and talent manager for BeautyCon. Brand partnership director for The Creators Project. Oversaw sponsorship sales, business development and experiential event execution verticals for The Los Angeles Times. Led audience development and event revenue for Tribune Publishing. Managed sponsorships, strategic brand partnerships, integrated marketing and events for the San Francisco Chronicle and SFGATE. Artist Relations Director for various music festivals including Camp Flog Gnaw, Lights All Night, Punk Rock Bowling. Artist Relations, Artist Liaison and Production Manager for Coachella, Stagecoach, Darker Waves, Arroyo Seco Weekend, EDC, 88Rising Head In The Clouds, Firefly, Beautycon, FYF, Power Trip. Specialist in event production, integrated marketing, brand partnerships, talent programming, experiential event management, large-scale music festivals, artist relations, event logistics, strategic partnerships, sponsorship activation, experiential marketing, client services, brand integrations, content marketing, digital marketing, marketing strategy and 3rd party vendor & agency management. Worked with various marquee brands in a client facing role including Toyota, Red Bull, Citibank, American Express, Diageo, Heineken, YouTube, Alaska Airlines, Mastercard, Disney, Anheuser-Busch, Beats By Dre, Levi's, PlayStation, Nestle, MAC, L'Oreal, Aveda, Revlon, NYX, Southwest Airlines, Beam Suntory, Twitch, Macy's, Intel, Vice, Acura, Fiat, Chrysler and many more. Key skills: Integrated Marketing, Digital Media Campaigns, Project Management, Brand Marketing, Brand Partnerships, Branded Content, Experiential Marketing, Pop Ups, Event Production, Content Development, Music Marketing, Music Festivals, Revenue Growth, Artist & Talent Relations, Talent & Speaker Management, Programming, Venue Management, Site Operations, Vendor Bids and Negotiations, Staffing, Training, Leadership, Mentoring, Team Building.

Shalyce Benfell currently works in the Various Companies |

No Languages Available

Shalyce Benfell has prior
experience in the following industries:
San Francisco Chronicle | Freeman | Tribune Publishing | Los Angeles Times | Saatchi And Saatchi | Aeg Presents | Goldenvoice

Shalyce Benfell has the following professional experience:
Various Companies | San Francisco Chronicle | Freeman | Tribune Publishing | Los Angeles Times | Saatchi And Saatchi | Aeg Presents | Goldenvoice