Sergey Potapov Email & Phone Number | 𝗦𝘂𝗺𝗺𝗮𝗿𝘆 I help global companies to drive profitable top-line growth and increase market share, by building exceptional brands and delivering impactful marketing strategies. I have 13+ years of marketing experience in top international FMCG, spirits, and beer companies with big global brands, managing multi-million-dollar marketing budgets and taking care of huge businesses in a variety of markets (currently 4 markets - UAE, Qatar, Oman, Bahrain), previously - Russia (#3 market for the Macallan globally at that time) & ex-USSR markets (5 markets - Kazakhstan, Uzbekistan, Azerbaijan, Georgia, Armenia). Also, I worked as a Strategic Planning Director at an agency side in 2018 - 2019 (WPP Group – the biggest global creative agency group) with exposure to diverse categories, working with Procter & Gamble, Colgate-Palmolive, Coca-Cola, Carlsberg, and Campari. My other passion is people. I have a love and capability of developing, managing, and coaching the team, having led a team of up to 6 direct reports through a dynamic, and “lead from the front” approach. 𝗔𝗿𝗲𝗮𝘀 𝗼𝗳 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲: 🔸 𝖬𝖺𝗋𝗄𝖾𝗍𝗂𝗇𝗀 & 𝖡𝗋𝖺𝗇𝖽𝗂𝗇𝗀 𝖤𝗑𝗉𝖾𝗋𝗍 🔸 𝖢𝖺𝗍𝖾𝗀𝗈𝗋𝗒 𝖬𝖺𝗇𝖺𝗀𝖾𝗆𝖾𝗇𝗍 🔸 𝖣𝗂𝗀𝗂𝗍𝖺𝗅 𝖬𝖺𝗋𝗄𝖾𝗍𝗂𝗇𝗀 🔸 𝖭𝖾𝗐 𝖯𝗋𝗈𝖽𝗎𝖼𝗍 𝖣𝖾𝗏𝖾𝗅𝗈𝗉𝗆𝖾𝗇𝗍 🔸 𝖨𝗇𝗌𝗂𝗀𝗁𝗍𝗌 & 𝖠𝗇𝖺𝗅𝗒𝗍𝗂𝖼𝗌 🔸 𝖡𝗋𝖺𝗇𝖽 𝖢𝗈𝗆𝗆𝗎𝗇𝗂𝖼𝖺𝗍𝗂𝗈𝗇𝗌 🔸 360 activations 🔸 Retail & on-trade 𝗛𝗮𝗽𝗽𝘆 𝘁𝗼 𝗰𝗼𝗻𝗻𝗲𝗰𝘁 📞+971 56 996 9387 (calls & Whats App) 📧 mr.sergeypotapov@yahoo.com

Sergey Potapov

𝗦𝘂𝗺𝗺𝗮𝗿𝘆 I help global companies to drive profitable top-line growth and increase market share, by b...
Dubai, Dubai, United Arab Emirates

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Sergey Potapov’s Email sergey.potapov@diageo.com

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Sergey Potapov’s Location Dubai, Dubai, United Arab Emirates

Sergey Potapov’s Current Industry The Heineken

Sergey Potapov’s Prior Industry Edrington | Vml | Diageo | Pernod Ricard | Unilever

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Work Experience

The Heineken

Regional Marketing Manager Heineken, BrewDog & Craft

2024-01-01 00:00:00 - Present

Edrington

Senior Brand Marketing Manager The Macallan & Malts Portfolio

2019-04-01 00:00:00 - 2022-09-01 00:00:00

Vml

Strategy Director

2018-02-01 00:00:00 - 2019-04-01 00:00:00

Diageo

Senior Brand Manager Rum, Gin and Liquors

2015-05-01 00:00:00 - 2016-05-01 00:00:00

Pernod Ricard

Brand Manager Ballantine's

2013-08-01 00:00:00 - 2015-05-01 00:00:00

Unilever

Junior Brand Manager Cif (UFLP management trainee program)

2011-08-01 00:00:00 - 2013-08-01 00:00:00

Skills

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FAQ About Sergey Potapov

Sergey Potapov is located at
Dubai, Dubai, United Arab Emirates

Sergey Potapov is a 𝗦𝘂𝗺𝗺𝗮𝗿𝘆 I help global companies to drive profitable top-line growth and increase market share, by building exceptional brands and delivering impactful marketing strategies. I have 13+ years of marketing experience in top international FMCG, spirits, and beer companies with big global brands, managing multi-million-dollar marketing budgets and taking care of huge businesses in a variety of markets (currently 4 markets - UAE, Qatar, Oman, Bahrain), previously - Russia (#3 market for the Macallan globally at that time) & ex-USSR markets (5 markets - Kazakhstan, Uzbekistan, Azerbaijan, Georgia, Armenia). Also, I worked as a Strategic Planning Director at an agency side in 2018 - 2019 (WPP Group – the biggest global creative agency group) with exposure to diverse categories, working with Procter & Gamble, Colgate-Palmolive, Coca-Cola, Carlsberg, and Campari. My other passion is people. I have a love and capability of developing, managing, and coaching the team, having led a team of up to 6 direct reports through a dynamic, and “lead from the front” approach. 𝗔𝗿𝗲𝗮𝘀 𝗼𝗳 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲: 🔸 𝖬𝖺𝗋𝗄𝖾𝗍𝗂𝗇𝗀 & 𝖡𝗋𝖺𝗇𝖽𝗂𝗇𝗀 𝖤𝗑𝗉𝖾𝗋𝗍 🔸 𝖢𝖺𝗍𝖾𝗀𝗈𝗋𝗒 𝖬𝖺𝗇𝖺𝗀𝖾𝗆𝖾𝗇𝗍 🔸 𝖣𝗂𝗀𝗂𝗍𝖺𝗅 𝖬𝖺𝗋𝗄𝖾𝗍𝗂𝗇𝗀 🔸 𝖭𝖾𝗐 𝖯𝗋𝗈𝖽𝗎𝖼𝗍 𝖣𝖾𝗏𝖾𝗅𝗈𝗉𝗆𝖾𝗇𝗍 🔸 𝖨𝗇𝗌𝗂𝗀𝗁𝗍𝗌 & 𝖠𝗇𝖺𝗅𝗒𝗍𝗂𝖼𝗌 🔸 𝖡𝗋𝖺𝗇𝖽 𝖢𝗈𝗆𝗆𝗎𝗇𝗂𝖼𝖺𝗍𝗂𝗈𝗇𝗌 🔸 360 activations 🔸 Retail & on-trade 𝗛𝗮𝗽𝗽𝘆 𝘁𝗼 𝗰𝗼𝗻𝗻𝗲𝗰𝘁 📞+971 56 996 9387 (calls & Whats App) 📧 mr.sergeypotapov@yahoo.com