Serena Wong Email & Phone Number | ABOUT ME: Marketing and Branding: A resilient marketer with 15+ years of experience championing delivery excellence focused on UX design across large-scale mobile apps, e-commerce websites and digital campaigns. Client portfolio includes local and global brands including HSBC, HKJC, Cathay Pacific, Shangri-La Hotel & Resorts, Nokia, Adidas, Ford, Microsoft, Telstra, Ian Macleod, MacFarlan Smith and the Scottish Government. Large-Scale Project Management: Agile certified with proven track record transforming complex client problems into working visions in fast paced environments; experience in deploying end-to-end solutions valued at up to 10 million. Scrum Coach: Dedicated to empowering adaptive mindsets; certified Scrum Master specializing in escalating productivity, sales, customer confidence and market share growth. Change Management: Strong grasp of driving enterprise-wide digital transformation. Fluent at streamline technology and behavioral migration with expertise in risk mitigation, project recovery, cost optimization and profit maximization. Stakeholder Relationships: Trusted advisor to senior level stakeholders; adept at delivering customer-centric consultancy to resolve mission-critical problems, and drive new account acquisition. Team Leadership: Expert at cultivating inclusive and supportive team cultures to ensure high value and high-performance project implementation. SKILLS:  IT Service Delivery: Program Management, Project Ownership, Product Management  Strategic Marketing, Client Delivery and Relationship Management, Digital Transformation  Proposal/Tender and Budget Control, Consulting, Business Analysis, Presentation and Communication

Serena Wong

ABOUT ME: Marketing and Branding: A resilient marketer with 15+ years of experience championing deli...
Hong Kong

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Serena Wong’s Email serena.wong@accenture.com

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Serena Wong’s Location Hong Kong

Serena Wong’s Current Industry Manulife Asia

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Work Experience

Manulife Asia

Business Transformation Lead, Director

2021-04-01 00:00:00 - Present

Accenture Interactive

Digital Transformational/ Marketing Manager | Hong Kong

2016-10-01 00:00:00 - 2021-04-01 00:00:00

Digitaslbi

Scrum Master / Project Director

2014-08-01 00:00:00 - 2016-10-01 00:00:00

The Weather Digital

Digital Account Director

2013-05-01 00:00:00 - 2014-07-01 00:00:00

Equator

Account Director

2013-01-01 00:00:00 - 2013-03-01 00:00:00

Blue Hive

Project Director

2012-10-01 00:00:00 - 2012-12-01 00:00:00

Wunderman Sydney

Account Lead For Team Nokia

2011-06-01 00:00:00 - 2012-09-01 00:00:00

Wunderman

Interactive Manager: Team Nokia Seap

2011-02-01 00:00:00 - 2012-01-01 00:00:00

Wunderman Emea

Network Communications: Global Team Nokia

2009-04-01 00:00:00 - 2010-05-01 00:00:00

Skills

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Languages

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FAQ About Serena Wong

Serena Wong is located at
Hong Kong

Serena Wong is a ABOUT ME: Marketing and Branding: A resilient marketer with 15+ years of experience championing delivery excellence focused on UX design across large-scale mobile apps, e-commerce websites and digital campaigns. Client portfolio includes local and global brands including HSBC, HKJC, Cathay Pacific, Shangri-La Hotel & Resorts, Nokia, Adidas, Ford, Microsoft, Telstra, Ian Macleod, MacFarlan Smith and the Scottish Government. Large-Scale Project Management: Agile certified with proven track record transforming complex client problems into working visions in fast paced environments; experience in deploying end-to-end solutions valued at up to 10 million. Scrum Coach: Dedicated to empowering adaptive mindsets; certified Scrum Master specializing in escalating productivity, sales, customer confidence and market share growth. Change Management: Strong grasp of driving enterprise-wide digital transformation. Fluent at streamline technology and behavioral migration with expertise in risk mitigation, project recovery, cost optimization and profit maximization. Stakeholder Relationships: Trusted advisor to senior level stakeholders; adept at delivering customer-centric consultancy to resolve mission-critical problems, and drive new account acquisition. Team Leadership: Expert at cultivating inclusive and supportive team cultures to ensure high value and high-performance project implementation. SKILLS:  IT Service Delivery: Program Management, Project Ownership, Product Management  Strategic Marketing, Client Delivery and Relationship Management, Digital Transformation  Proposal/Tender and Budget Control, Consulting, Business Analysis, Presentation and Communication

Serena Wong currently works in the Manulife Asia |

No Languages Available

Serena Wong has prior
experience in the following industries:
Accenture Interactive | Digitaslbi | The Weather Digital | Equator | Blue Hive | Wunderman Sydney | Wunderman | Wunderman Emea

Serena Wong has the following professional experience:
Manulife Asia | Accenture Interactive | Digitaslbi | The Weather Digital | Equator | Blue Hive | Wunderman Sydney | Wunderman | Wunderman Emea