Ryan Lane Email & Phone Number | Sales & Marketing Manager with experience in the Liquor, FMCG and Construction sectors. I hold a B. Com and a Post Grad Diploma in Marketing Management. Over a three year period I took the ME& A region and doubled its turnover and profitability by using a two-pronged approach to acquire new customers and expand existing business. I am a results-driven Sales and Marketing Professional with experience across commercial sales, strategic marketing and distribution across the Middle East and Africa. I am adept in developing new concepts and solutions as well as formulating innovative marketing strategies. I have consistently delivered commercial objectives and optimised new business opportunities. 𝗪𝗛𝗬 𝗪𝗢𝗥𝗞 𝗪𝗜𝗧𝗛 𝗠𝗘? I focus on what is important and prioritise workload to complete tasks efficiently I believe in being proactive and accountable for all that I do I listen intently and communicate effectively I work toward win – win solutions and project outcomes I have a strong commitment to people development I cultivate a positive and high-performance work culture 𝗡𝗢𝗧𝗘𝗪𝗢𝗥𝗧𝗛𝗬 𝗔𝗖𝗛𝗜𝗘𝗩𝗘𝗠𝗘𝗡𝗧𝗦: ★ Negotiated and implemented a Distribution Agreement (previously operated on invoice terms), that increased the Geographic area from South Africa to Sub Saharan Africa. In addition, the duration was increased to a three-year contract and a higher A&P contribution. This obviously gave the startup fundamentally more security and opportunity to expand the business and footprint. ★ As Area Manager: Africa & Middle East at Quality Spirits International, I successfully increased the region’s volume from 60,000 cases in 2015 to 130,000 cases in 2017 through proactive expansion of the existing customer base and the acquisition of new high revenue customers. ★ Fulfilled the role of Project Lead for the launch of Strawberry Lips cream liqueur, successfully achieving over 100,000 cases within the first year. The launch of Strawberry Lips included a 360-degree campaign which included TV adverting and Celebrity endorsements. Baylisslane@icloud.com

Ryan Lane

Sales & Marketing Manager with experience in the Liquor, FMCG and Construction sectors. I hold a B....
Auckland, Auckland, New Zealand

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Ryan Lane’s Email ryan@hancocks.co.nz

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Ryan Lane’s Location Auckland, Auckland, New Zealand

Ryan Lane’s Current Industry Hancocks Wine Spirit And Beer Merchants

Ryan Lane’s Prior Industry Gala Solutions | Osmo Africa | Centered Secrets | Quality Spirits International | Dgb

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Work Experience

Hancocks Wine Spirit And Beer Merchants

National Key Account Manager

2023-05-01 00:00:00 - Present

Gala Solutions

Technical Sales New Zealand

2022-10-01 00:00:00 - 2023-04-01 00:00:00

Osmo Africa

National Sales Manager

2021-03-01 00:00:00 - 2022-05-01 00:00:00

Centered Secrets

Management Consultant

2020-04-01 00:00:00 - 2021-02-01 00:00:00

Quality Spirits International

Commercial Sales | Area Manager: Africa & Middle East

2015-03-01 00:00:00 - 2020-02-01 00:00:00

Dgb

Marketing Manager

2014-04-01 00:00:00 - 2015-02-01 00:00:00

Skills

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Languages

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FAQ About Ryan Lane

Ryan Lane is located at
Auckland, Auckland, New Zealand

Ryan Lane is a Sales & Marketing Manager with experience in the Liquor, FMCG and Construction sectors. I hold a B. Com and a Post Grad Diploma in Marketing Management. Over a three year period I took the ME& A region and doubled its turnover and profitability by using a two-pronged approach to acquire new customers and expand existing business. I am a results-driven Sales and Marketing Professional with experience across commercial sales, strategic marketing and distribution across the Middle East and Africa. I am adept in developing new concepts and solutions as well as formulating innovative marketing strategies. I have consistently delivered commercial objectives and optimised new business opportunities. 𝗪𝗛𝗬 𝗪𝗢𝗥𝗞 𝗪𝗜𝗧𝗛 𝗠𝗘? I focus on what is important and prioritise workload to complete tasks efficiently I believe in being proactive and accountable for all that I do I listen intently and communicate effectively I work toward win – win solutions and project outcomes I have a strong commitment to people development I cultivate a positive and high-performance work culture 𝗡𝗢𝗧𝗘𝗪𝗢𝗥𝗧𝗛𝗬 𝗔𝗖𝗛𝗜𝗘𝗩𝗘𝗠𝗘𝗡𝗧𝗦: ★ Negotiated and implemented a Distribution Agreement (previously operated on invoice terms), that increased the Geographic area from South Africa to Sub Saharan Africa. In addition, the duration was increased to a three-year contract and a higher A&P contribution. This obviously gave the startup fundamentally more security and opportunity to expand the business and footprint. ★ As Area Manager: Africa & Middle East at Quality Spirits International, I successfully increased the region’s volume from 60,000 cases in 2015 to 130,000 cases in 2017 through proactive expansion of the existing customer base and the acquisition of new high revenue customers. ★ Fulfilled the role of Project Lead for the launch of Strawberry Lips cream liqueur, successfully achieving over 100,000 cases within the first year. The launch of Strawberry Lips included a 360-degree campaign which included TV adverting and Celebrity endorsements. Baylisslane@icloud.com

Ryan Lane currently works in the Hancocks Wine Spirit And Beer Merchants |

No Languages Available

Ryan Lane has prior
experience in the following industries:
Gala Solutions | Osmo Africa | Centered Secrets | Quality Spirits International | Dgb

Ryan Lane has the following professional experience:
Hancocks Wine Spirit And Beer Merchants | Gala Solutions | Osmo Africa | Centered Secrets | Quality Spirits International | Dgb