Rui Fang Email & Phone Number | • A digital analytics expert powered by consumer psychology background, statistical expertise, and strong business sense • Excellent project management skills and a great team player • Proficient in: - Digital/Web/Data analysis - Advanced analytics/Predictive modeling/Marketing Mix Modeling/Attribution Modeling - KPI and measurement planning - Online/Offline transaction analysis - Marketing campaign analysis - Consumer behavior/consumer value analysis - Social media analysis - Google Analytics/Adobe tracking Implementation - Research design • Tools: - Data Analysis: Python, Tableau, Alteryx, SPSS, Minitab, SAS JMP, Excel - Database: SQL, AWS, s3 - Web Analytics/Tagging: Google Analytics, Google Tag Manager (GTM), Adobe Analytics (Omniture/Sitecatalyst). - Social Analytics / Social media listening tools : Crimson Hexagon, Sysomos, Unmetric, CommandPost, Twitter Analytics, Facebook Insight Analytics, YouTube Analytics - Syndicated Research: Mintel, eMarketer, comScore, Global Web Index - Online Survey: Qualtrics, Fluid Survey, SurveyMonkey • Multiculture background ; educated in China, U.S, and Canada; fluent in both English and Mandarin • Detail-Oriented, self-motivated person; multitasker

Rui Fang

• A digital analytics expert powered by consumer psychology background, statistical expertise, and s...
Toronto, Toronto, Canada

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Rui Fang’s Email rui.fang@td.com

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Rui Fang’s Location Toronto, Toronto, Canada

Rui Fang’s Current Industry Chad

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Sr. Manager, Digital Analytics and Insights

2022-07-01 00:00:00 - Present

Digital Analytics Consultant

2017-01-01 00:00:00 - 2019-01-01 00:00:00

Sr. Digital Analyst

2016-01-01 00:00:00 - 2017-01-01 00:00:00

Data Analyst

2015-01-01 00:00:00 - 2015-01-01 00:00:00

Social Media and Digital Analyst

2014-01-01 00:00:00 - 2015-01-01 00:00:00

Adjunct Faculty for Behavioral Statistics

2013-01-01 00:00:00 - 2014-01-01 00:00:00

Research Assistant

2013-01-01 00:00:00 - 2013-01-01 00:00:00

Marketing Research Assistant

2013-01-01 00:00:00 - 2013-01-01 00:00:00

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Rui Fang is a • A digital analytics expert powered by consumer psychology background, statistical expertise, and strong business sense • Excellent project management skills and a great team player • Proficient in: - Digital/Web/Data analysis - Advanced analytics/Predictive modeling/Marketing Mix Modeling/Attribution Modeling - KPI and measurement planning - Online/Offline transaction analysis - Marketing campaign analysis - Consumer behavior/consumer value analysis - Social media analysis - Google Analytics/Adobe tracking Implementation - Research design • Tools: - Data Analysis: Python, Tableau, Alteryx, SPSS, Minitab, SAS JMP, Excel - Database: SQL, AWS, s3 - Web Analytics/Tagging: Google Analytics, Google Tag Manager (GTM), Adobe Analytics (Omniture/Sitecatalyst). - Social Analytics / Social media listening tools : Crimson Hexagon, Sysomos, Unmetric, CommandPost, Twitter Analytics, Facebook Insight Analytics, YouTube Analytics - Syndicated Research: Mintel, eMarketer, comScore, Global Web Index - Online Survey: Qualtrics, Fluid Survey, SurveyMonkey • Multiculture background ; educated in China, U.S, and Canada; fluent in both English and Mandarin • Detail-Oriented, self-motivated person; multitasker

Rui Fang has prior
experience in the following industries:
Mcdonalds | Nurun | Groupm | Mry | New York University | Nyu Stern School Of Business | Cityharvest

Rui Fang has the following professional experience:
Chad | Mcdonalds | Nurun | Groupm | Mry | New York University | Nyu Stern School Of Business | Cityharvest