Plinio Freitas Email & Phone Number | Sales and Marketing professional in food companies such BARRY CALLEBAUT and NESTLÉ, having gained solid experience in Sales and Marketing, Innovation, Strategy and Development of distribution channels. International experience being responsible for the Gourmet Business Unit in Asia-Pacific, Southern Cone and member of Global Gourmet Leadership Team and Marketing Leadership Team at Barry Callebaut. Focus on strategies, policies, goals, as well as implementation of marketing actions, sales planning and execution, innovation, distribution, promotion, communication, logistics, and customer service. Elaboration of Marketing and Sales Strategies, as well the Mid Term Plan, defining mission and targets/objectives, marketing surveys, definition of strategies and tactics, analysis, as well as criticism of the actions. Responsible for activities related to product portfolio, pricing, communications, sales enablement and marketing actions, customer loyalty as well the P&L of the Business Unit. Development of alternative channels of distribution, feasibility, market potential, and strategic partner program sustained by Joint Business Plans. Management of the process for launching new products involving uses, habits, packaging development, prices, volumes, and customer satisfaction index. Management of communications campaigns, promotional and advertising actions, as well as relationship with agencies. Specialties: FMCG, Foodservice, Sales Management, Sales Development, Marketing, Branding, Innovation, Trade Marketing, New Products, Food and Beverages, Distribution Channels Management, Team Management.

Plinio Freitas

Sales and Marketing professional in food companies such BARRY CALLEBAUT and NESTLÉ, having gained so...
Singapore, Central Singapore, Singapore

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Plinio Freitas’s Email pjfreitas@terra.com.br

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Plinio Freitas’s Location Singapore, Central Singapore, Singapore

Plinio Freitas’s Current Industry Barry Callebaut

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Work Experience

Barry Callebaut

Global Head Distribution Excellence

2024-02-01 00:00:00 - Present

Pfc Consultoria

Consultant Director

2009-10-01 00:00:00 - 2011-01-01 00:00:00

Itaiquara Alimentos

Marketing Manager

2006-04-01 00:00:00 - 2009-08-01 00:00:00

Maxis Distribuicao

Director / Founder

1996-03-01 00:00:00 - 2006-03-01 00:00:00

Nestle

Product Manager and Sales Trainee

1993-12-01 00:00:00 - 1996-01-01 00:00:00

Wyeth Whitehall Labs

Marketing Assistant

1993-01-01 00:00:00 - 1993-12-01 00:00:00

The Dow Chemical

Internal

1990-01-01 00:00:00 - 1992-01-01 00:00:00

Skills

No Skills Available

Languages

No Languages Available

FAQ About Plinio Freitas

Plinio Freitas is located at
Singapore, Central Singapore, Singapore

Plinio Freitas is a Sales and Marketing professional in food companies such BARRY CALLEBAUT and NESTLÉ, having gained solid experience in Sales and Marketing, Innovation, Strategy and Development of distribution channels. International experience being responsible for the Gourmet Business Unit in Asia-Pacific, Southern Cone and member of Global Gourmet Leadership Team and Marketing Leadership Team at Barry Callebaut. Focus on strategies, policies, goals, as well as implementation of marketing actions, sales planning and execution, innovation, distribution, promotion, communication, logistics, and customer service. Elaboration of Marketing and Sales Strategies, as well the Mid Term Plan, defining mission and targets/objectives, marketing surveys, definition of strategies and tactics, analysis, as well as criticism of the actions. Responsible for activities related to product portfolio, pricing, communications, sales enablement and marketing actions, customer loyalty as well the P&L of the Business Unit. Development of alternative channels of distribution, feasibility, market potential, and strategic partner program sustained by Joint Business Plans. Management of the process for launching new products involving uses, habits, packaging development, prices, volumes, and customer satisfaction index. Management of communications campaigns, promotional and advertising actions, as well as relationship with agencies. Specialties: FMCG, Foodservice, Sales Management, Sales Development, Marketing, Branding, Innovation, Trade Marketing, New Products, Food and Beverages, Distribution Channels Management, Team Management.

Plinio Freitas currently works in the Barry Callebaut |

No Languages Available

Plinio Freitas has prior
experience in the following industries:
Pfc Consultoria | Itaiquara Alimentos | Maxis Distribuicao | Nestle | Wyeth Whitehall Labs | The Dow Chemical

Plinio Freitas has the following professional experience:
Barry Callebaut | Pfc Consultoria | Itaiquara Alimentos | Maxis Distribuicao | Nestle | Wyeth Whitehall Labs | The Dow Chemical