Peter Skalon Email & Phone Number | Marketing veteran with 13+ years of experience. Crypto, DeFi, and MEV native. Master's in Chemical Engineering. 👷🏻‍♂️Work experience: 2010-2012 - > Marketing, Paid Ads, SEO. This was 2 years of non-stop optimization spent in a never-ending pursuit of maximizing conversions and constant A/B testing. Took a first bite at B2B e-commerce. Adwords used to be much cheaper these days. Built over 40+ tactical experimental campaigns with over 100K ads. 2012-2013 -> Marketing, BD, and Partnerships Creating, optimizing, and constantly reinventing ads was not enough, so I ventured into BD and partnerships. Brought country-wide brand awareness to my employer and increased the brand's Share of Voice 2014 - 2105 -> Marketing, Digital Strategy. My first experience with startups. My first pitches in Palo Alto and Dublin. Secured 1M pre-seed. Built EMEA presence. Led growth and marketing initiatives 2016-2019 -> Marketing, SEO, paid campaigns. Leading a marketing department was a dream of my childhood, so I joined a solid web-development Chicago-based agency and built up a marketing department for them. Led 30 people, brought ARR to 3M. 2019-2021 -> TradFi & Trading! Completely unexpected, right? Placed my first crypto trade in 2018. Took a leap of faith in 2019 by joining a New York-based proprietary trading desk. Got myself lost for the next 3 years on tweeter, discord chats, Python, and model building. Learned a lot about risk and adopted a probabilistic point of view on life and making bets. Realized that markets will always be in my heart, but client-facing roles and building together with a team is something I deeply missed and longed for. 2020-2022 -> Branding, SEO, identity. Worked with a green crypto miner focused on utilizing renewable sources for Bitcoin miners. Helped to establish brand identity, content flow and got the website first positions in the Google USA SERP. 2022 - Present -> Marketing and Growth. Refocused on explosive growth. Working with constant North Star metrics and constantly changing, from iteration to iteration, a set of leading data indicators. Thinking about retention depth, the width of the engagement, and other measurable indicators. Creating working marketing partnerships. 📖My stories and thoughts: Crypto Substack ->How to Stake Ethereum and Win Big Lottery Tickets -> https://skalon.substack.com/p/how-to-stake-ethereum-and-win-big From the trading/prop days -> What it takes to be a seven-figure trader, and how it all started -> https://medium.com/@skalon.p/2652fdb8dfb

Peter Skalon

Marketing veteran with 13+ years of experience. Crypto, DeFi, and MEV native. Master's in Chemical E...
Miami-Fort Lauderdale Area, Miami-Fort Lauderdale Area, United States

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Peter Skalon’s Email peter@comradeweb.com

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Peter Skalon’s Location Miami-Fort Lauderdale Area, Miami-Fort Lauderdale Area, United States

Peter Skalon’s Current Industry Bloxroute Labs

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Work Experience

Bloxroute Labs

Sr. Marketing Manager

2022-04-01 00:00:00 - Present

Ez Blockchain

Marketing Director

2020-04-01 00:00:00 - 2022-06-01 00:00:00

Avatar Securities

Equites Trader

2021-05-01 00:00:00 - 2022-05-01 00:00:00

Seven Points Capital

Equities Trader

2019-01-01 00:00:00 - 2021-04-01 00:00:00

Comrade Web Agency

Head Of Marketing

2016-08-01 00:00:00 - 2019-12-01 00:00:00

Countbox

Senior Marketing Manager

2015-05-01 00:00:00 - 2016-08-01 00:00:00

Parta34

Marketing And Business Development Manager

2010-09-01 00:00:00 - 2013-11-01 00:00:00

Skills

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Languages

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FAQ About Peter Skalon

Peter Skalon is located at
Miami-Fort Lauderdale Area, Miami-Fort Lauderdale Area, United States

Peter Skalon is a Marketing veteran with 13+ years of experience. Crypto, DeFi, and MEV native. Master's in Chemical Engineering. 👷🏻‍♂️Work experience: 2010-2012 - > Marketing, Paid Ads, SEO. This was 2 years of non-stop optimization spent in a never-ending pursuit of maximizing conversions and constant A/B testing. Took a first bite at B2B e-commerce. Adwords used to be much cheaper these days. Built over 40+ tactical experimental campaigns with over 100K ads. 2012-2013 -> Marketing, BD, and Partnerships Creating, optimizing, and constantly reinventing ads was not enough, so I ventured into BD and partnerships. Brought country-wide brand awareness to my employer and increased the brand's Share of Voice 2014 - 2105 -> Marketing, Digital Strategy. My first experience with startups. My first pitches in Palo Alto and Dublin. Secured 1M pre-seed. Built EMEA presence. Led growth and marketing initiatives 2016-2019 -> Marketing, SEO, paid campaigns. Leading a marketing department was a dream of my childhood, so I joined a solid web-development Chicago-based agency and built up a marketing department for them. Led 30 people, brought ARR to 3M. 2019-2021 -> TradFi & Trading! Completely unexpected, right? Placed my first crypto trade in 2018. Took a leap of faith in 2019 by joining a New York-based proprietary trading desk. Got myself lost for the next 3 years on tweeter, discord chats, Python, and model building. Learned a lot about risk and adopted a probabilistic point of view on life and making bets. Realized that markets will always be in my heart, but client-facing roles and building together with a team is something I deeply missed and longed for. 2020-2022 -> Branding, SEO, identity. Worked with a green crypto miner focused on utilizing renewable sources for Bitcoin miners. Helped to establish brand identity, content flow and got the website first positions in the Google USA SERP. 2022 - Present -> Marketing and Growth. Refocused on explosive growth. Working with constant North Star metrics and constantly changing, from iteration to iteration, a set of leading data indicators. Thinking about retention depth, the width of the engagement, and other measurable indicators. Creating working marketing partnerships. 📖My stories and thoughts: Crypto Substack ->How to Stake Ethereum and Win Big Lottery Tickets -> https://skalon.substack.com/p/how-to-stake-ethereum-and-win-big From the trading/prop days -> What it takes to be a seven-figure trader, and how it all started -> https://medium.com/@skalon.p/2652fdb8dfb

Peter Skalon currently works in the Bloxroute Labs |

No Languages Available

Peter Skalon has prior
experience in the following industries:
Ez Blockchain | Avatar Securities | Seven Points Capital | Comrade Web Agency | Countbox | Parta34

Peter Skalon has the following professional experience:
Bloxroute Labs | Ez Blockchain | Avatar Securities | Seven Points Capital | Comrade Web Agency | Countbox | Parta34