Noemie Boulay Email & Phone Number | Sponsoring Deployment Management and organization of MasterCard’s worldwide and European sponsoring assets in France: Private concert of Justin Timberlake at the Olympia for 3000 guests, Backstage visits and hospitality at Roland-Garros Village for more than 400 guests during 15 days, Player Escorts on UEFA Champions League, business meetings during the Rugby World Cup, Meet&Greet with the artist through the Lang Lang Foundation at the Philharmonie de Paris, Halloween day at Disneyland Paris. Partnerships Management Identification of potential French partnerships and content management: sourcing, contracts, communication material, implementation, events organization, ambassadors coordination with VIP guests, selection and definition of offers for customers and packaging of assets for partners such as Guide Hachette des Vins, Le Fooding, Le Lido, Mairie de Paris, MiniPalais, My Little Paris, Olympique Lyonnais, Opera national de Paris, Pathe-Gaumont, Stade de France, Theatre du Chatelet, Virgin Radio. Loyalty program Management of the national loyalty program Priceless Paris (www.priceless.com): selection of partners, negociation, contractualization, communication supports, KPI follow up Marketing Campaign Realization of a Priceless Surprise campaign: agencies briefs, production, mediatization, video creation Community Management Facebook management: content and activity management in relationship with an agency, animation of our fan base with creation of contests, reporting and analysis to better monitor the ROI of each operation.Events Production Management of BtoC (Priceless Paris program) and BtoB events for more than 500 guests: decision, negotiation, contract, management of agencies, budget management, organization of tailored events including logistics. Partnerships Activation Local activation of national and global partnership:events organization, ambassadors coordination with VIP guests, selection and definition of offers for customers and packaging of assets for partners such as Guide Hachette des Vins, Le Fooding, Le Lido, Mairie de Paris, MiniPalais, My Little Paris, Olympique Lyonnais, Opera national de Paris, Pathe-Gaumont, Stade de France, Theatre du Chatelet, Virgin Radio. Brand Development Creation of “Platinum MasterCard” brand: target identification, visual environement creation, contract with relevant partners for the program and finalization of the project.Presentations to customers, organization and production of B-to-B and B-to-C events, budget gestion up to 1M€ National convention for Lyreco (European leader of workplace solutions): Disneyland Paris – 1200 pers. - 3days / 2nights National convention for SFR (2nd Telecommunication Company in France): Lido - 600 pers.

Noemie Boulay

Sponsoring Deployment Management and organization of MasterCard’s worldwide and European sponsoring...
Paris, Paris, France

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Noemie Boulay’s Email noemie_boulay@mastercard.com

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Noemie Boulay’s Location Paris, Paris, France

Noemie Boulay’s Current Industry MasterCard

Noemie Boulay’s Prior Industry GL events

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Work Experience

MasterCard

Promotional Marketing Manager

2015-01-01 00:00:00 - Present

GL events

Project Manager

2009-01-01 00:00:00 - 2010-03-01 00:00:00

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FAQ About Noemie Boulay

Noemie Boulay is located at
Paris, Paris, France

Noemie Boulay is a Sponsoring Deployment Management and organization of MasterCard’s worldwide and European sponsoring assets in France: Private concert of Justin Timberlake at the Olympia for 3000 guests, Backstage visits and hospitality at Roland-Garros Village for more than 400 guests during 15 days, Player Escorts on UEFA Champions League, business meetings during the Rugby World Cup, Meet&Greet with the artist through the Lang Lang Foundation at the Philharmonie de Paris, Halloween day at Disneyland Paris. Partnerships Management Identification of potential French partnerships and content management: sourcing, contracts, communication material, implementation, events organization, ambassadors coordination with VIP guests, selection and definition of offers for customers and packaging of assets for partners such as Guide Hachette des Vins, Le Fooding, Le Lido, Mairie de Paris, MiniPalais, My Little Paris, Olympique Lyonnais, Opera national de Paris, Pathe-Gaumont, Stade de France, Theatre du Chatelet, Virgin Radio. Loyalty program Management of the national loyalty program Priceless Paris (www.priceless.com): selection of partners, negociation, contractualization, communication supports, KPI follow up Marketing Campaign Realization of a Priceless Surprise campaign: agencies briefs, production, mediatization, video creation Community Management Facebook management: content and activity management in relationship with an agency, animation of our fan base with creation of contests, reporting and analysis to better monitor the ROI of each operation.Events Production Management of BtoC (Priceless Paris program) and BtoB events for more than 500 guests: decision, negotiation, contract, management of agencies, budget management, organization of tailored events including logistics. Partnerships Activation Local activation of national and global partnership:events organization, ambassadors coordination with VIP guests, selection and definition of offers for customers and packaging of assets for partners such as Guide Hachette des Vins, Le Fooding, Le Lido, Mairie de Paris, MiniPalais, My Little Paris, Olympique Lyonnais, Opera national de Paris, Pathe-Gaumont, Stade de France, Theatre du Chatelet, Virgin Radio. Brand Development Creation of “Platinum MasterCard” brand: target identification, visual environement creation, contract with relevant partners for the program and finalization of the project.Presentations to customers, organization and production of B-to-B and B-to-C events, budget gestion up to 1M€ National convention for Lyreco (European leader of workplace solutions): Disneyland Paris – 1200 pers. - 3days / 2nights National convention for SFR (2nd Telecommunication Company in France): Lido - 600 pers. - 1 day / 1 evening.