Michael Rather Email & Phone Number | As the Vice President of Sales and Service for Clean Energy at Generac Power Systems, I lead a team of sales professionals who are passionate about delivering innovative and sustainable solutions for residential and commercial customers. With more than 25 years of sales experience in various distribution channels, I have a proven track record of growing revenue, profitability, and market share in the competitive and dynamic energy industry. My core competencies include sales leadership, strategic planning, business development, project management, and cross-functional collaboration. I have successfully launched and managed multiple sales programs, including building a distribution and dealer network in the HVAC market, expanding the wholesale distribution channel, and developing new business opportunities in the clean energy sector. I am driven by the mission of providing reliable, affordable, and environmentally friendly power solutions that meet the needs and expectations of our customers and partners.

Michael Rather

As the Vice President of Sales and Service for Clean Energy at Generac Power Systems, I lead a team...
Waukesha, Wisconsin, United States

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Michael Rather’s Email mrather@generac.com

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Michael Rather’s Location Waukesha, Wisconsin, United States

Michael Rather’s Current Industry Summerset Marine Construction

Michael Rather’s Prior Industry Generac Power Systems

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Vice President of Sales and Business Development

2024-01-01 00:00:00 - Present

Vice President of Sales and Service - Clean Energy

2019-09-01 00:00:00 - 2023-11-01 00:00:00

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Michael Rather is a As the Vice President of Sales and Service for Clean Energy at Generac Power Systems, I lead a team of sales professionals who are passionate about delivering innovative and sustainable solutions for residential and commercial customers. With more than 25 years of sales experience in various distribution channels, I have a proven track record of growing revenue, profitability, and market share in the competitive and dynamic energy industry. My core competencies include sales leadership, strategic planning, business development, project management, and cross-functional collaboration. I have successfully launched and managed multiple sales programs, including building a distribution and dealer network in the HVAC market, expanding the wholesale distribution channel, and developing new business opportunities in the clean energy sector. I am driven by the mission of providing reliable, affordable, and environmentally friendly power solutions that meet the needs and expectations of our customers and partners.