Mark Thorpe Email & Phone Number | A highly experienced insight, innovation and commercial strategy professional. Particular strengths lie in strategic brand development, building more engaging customer experiences and taking a fresh look at commercial challenges. Head of IP at Truth and always challenging around ways of seeing and asking why conventions should be followed. Primary responsibility for developing Truth's Cosmologies which is a way of seeing, thinking and working that is unique to us and which is beginning to transform opportunities in a diverse range of sectors and commercial challenges. Similarly, responsible for developing practical lenses and techniques that help to unlock more. Constantly striving to build stronger, richer and more blended methodologies. Specialties: Category strategy and development. Idea creation and development. End-to-end innovation. Brand strategy and development. Marcomms. Concept creation, development and evaluation. Shopper and consumer understanding. Segmentation. Business strategy. Customer journeys and experience.

Mark Thorpe

A highly experienced insight, innovation and commercial strategy professional. Particular strengths...
United Kingdom

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Mark Thorpe’s Email mark@markthorpe.com

Mark Thorpe’s Phone Numbers +44 20 3620 5511,+44 20 7199 ****

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Mark Thorpe’s Location United Kingdom

Mark Thorpe’s Current Industry Truth Consulting

Mark Thorpe’s Prior Industry

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Board Director

2010-01-01 00:00:00 - Present

Deputy Managing Director

1999-05-01 00:00:00 - 2009-12-01 00:00:00

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Mark Thorpe is a A highly experienced insight, innovation and commercial strategy professional. Particular strengths lie in strategic brand development, building more engaging customer experiences and taking a fresh look at commercial challenges. Head of IP at Truth and always challenging around ways of seeing and asking why conventions should be followed. Primary responsibility for developing Truth's Cosmologies which is a way of seeing, thinking and working that is unique to us and which is beginning to transform opportunities in a diverse range of sectors and commercial challenges. Similarly, responsible for developing practical lenses and techniques that help to unlock more. Constantly striving to build stronger, richer and more blended methodologies. Specialties: Category strategy and development. Idea creation and development. End-to-end innovation. Brand strategy and development. Marcomms. Concept creation, development and evaluation. Shopper and consumer understanding. Segmentation. Business strategy. Customer journeys and experience.