FAQ About Marcus Thompson

• What is Marcus Thompson's address?

  Marcus Thompson is located at
  United Kingdom

• What is Marcus Thompson's job title?

  Marcus Thompson is a Marcus Thompson is an academic practitioner. My teaching covers international marketing, business strategy and entrepreneurship. I have been developing content for "Societal and Sustainable" Marketing and co-authored "Social Entrepreneurs, Can they Change the World". I was a part-time lecturer at The University of Aberdeen, teaching postgraduate and undergraduate business courses. These included Marketing and Management, Strategic Marketing, Circular Economy (New Venture Creation) and International Entrepreneurship. My expertise embraces international marketing, business strategy and social entrepreneurship. I have co-ordinated courses at St Andrew's, Dundee, Glasgow, Edinburgh and Strathclyde Universities. As an educator (rather than an academic), my role was to build capability and resilience for a NEW generation.(It's people that create value and differentiation, not processes!) This enables students to work with ambitious and market-orientated organisations seeking to expand internationally or create impact. I have run courses in Germany, China, Oman, Bahrain and Qatar. Having developed expertise in fast growth, social enterprise and sustainable transitioning, I focus on stakeholder engagement (and governance) within third-sector organisations. My approach centres on understanding who the next generation of (primary) stakeholders will be and how service delivery can be matched their needs and wants. Segmentation, Targeting and Positions create customer profiles and journey maps that (re)align resources with user expectations. This is the "where are we going and HOW will we get there" approach to strategy implementation. It is the ability to predict (nee backcast) changes and move into new positions that build trust and create brand reputation.

• What industry does Marcus Thompson currently work in?

  Marcus Thompson currently works in the University Of Aberdeen | University Of Stirling | Contract Marketers |

• Which languages does Marcus Thompson speak?

  No Languages Available

• Which industries has Marcus Thompson previously worked in?

  Marcus Thompson has prior
  experience in the following industries:
  University Of Dundee | University Of Aberdeen Graduate Business School | University Of St Andrews | Qualifi International

• What is Marcus Thompson’s work experience?

  Marcus Thompson has the following professional experience:
  University Of Aberdeen | University Of Stirling | Contract Marketers | University Of Dundee | University Of Aberdeen Graduate Business School | University Of St Andrews | Qualifi International

• How can I find Marcus Thompson on LinkedIn?

  You can view Marcus Thompson’s LinkedIn profile at LinkedIn URL

• What are Marcus Thompson’s work email addresses?

  Marcus Thompson’s work email
  addresses are
  w.m.thompson@stir.ac.uk

• What company does Marcus Thompson work for?

  University Of Aberdeen | University Of Stirling | Contract Marketers |