Lauren Epstein Email & Phone Number | I am a senior marketer with a head for business and a heart for creative and strategy. I'm fluent in pop culture, with a particular passion for TV, film, fashion and all things highbrow + lowbrow on the New York Magazine approval matrix. My role is to help define the strategy and core insights that drive all creative work. My goal is to help a brand understand what makes it special - and then find the ways for it to realize its full potential. As the SVP/Head of Brand Strategy and Planning for the Entertainment and Youth Group at ViacomCBS., I oversaw the brand, series and event strategy across 10+ brands (including MTV, Comedy Central, VH1, Smithsonian and ParamountTV), led strategy for MTV's first-ever global brand redesign, partnered with Paramount+ to lead strategy efforts for all Entertainment and Youth Group streaming programming, and oversaw strategy for MTV's award-winning mental health social impact initiative. Previously, I was a marketing consultant - clients included The Rock & Roll Hall Of Fame, Topic, eko, BuzzFeed, MTV, Paramount, truTV, Comedy Central, Group Nine Media, Thrillist, Netflix, Partners & Spade, Noble People, Preacher, Backcountry.com, AMC Networks, Freeform, VH1 and others. Before that, I was the head of marketing for VICELAND, and oversaw marketing strategy at MTV. I also worked at Wieden + Kennedy, on brands including ABC, Target, ABC Family, Theory, Noxzema, Pixar/Disney, + Ghetto Film School. Previous brand work also includes Gap, GapKids + babyGap Europe, EA Sports, Banana Republic, AAA and Flavorpill. Specialties: Leading creative, digital and consumer marketing teams, agency/media management, audience development, strategic insights, 360 marketing planning, and cultural and competitive analysis. I write a weekly-ish newsletter called ESSENTIAL EPHEMERA which is truly a labor of love. I adore Cel-Ray, John Starks, Grover, Superchunk, napping, and pickles on sandwiches.

Lauren Epstein

I am a senior marketer with a head for business and a heart for creative and strategy. I'm fluent in...
New York, New York, United States

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Lauren Epstein’s Email lauren.epstein@viacbs.com

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Lauren Epstein’s Location New York, New York, United States

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Work Experience

Viacomcbs

SVP/head of Brand Strategy and Planning for the Entertainment and Youth Group

2020-03-01 00:00:00 - 2022-08-01 00:00:00

Self Employed

Marketing Consultant

2017-04-01 00:00:00 - 2020-03-01 00:00:00

First Look Media

Marketing Consultant

2016-08-01 00:00:00 - 2017-04-01 00:00:00

Vice Media

VP Marketing, VICELAND

2015-09-01 00:00:00 - 2016-06-01 00:00:00

Mtv Networks

VP, Marketing Strategy

2011-06-01 00:00:00 - 2015-08-01 00:00:00

Wieden Kennedy

Senior Brand Strategist

2007-03-01 00:00:00 - 2011-05-01 00:00:00

Flavorpill

Copywriter

2002-01-01 00:00:00 - 2010-01-01 00:00:00

Gap

Marketing Brand Manager

2005-07-01 00:00:00 - 2007-02-01 00:00:00

See

Account Manager

2002-11-01 00:00:00 - 2005-07-01 00:00:00

Skills

No Skills Available

Languages

No Languages Available

FAQ About Lauren Epstein

Lauren Epstein is located at
New York, New York, United States

Lauren Epstein is a I am a senior marketer with a head for business and a heart for creative and strategy. I'm fluent in pop culture, with a particular passion for TV, film, fashion and all things highbrow + lowbrow on the New York Magazine approval matrix. My role is to help define the strategy and core insights that drive all creative work. My goal is to help a brand understand what makes it special - and then find the ways for it to realize its full potential. As the SVP/Head of Brand Strategy and Planning for the Entertainment and Youth Group at ViacomCBS., I oversaw the brand, series and event strategy across 10+ brands (including MTV, Comedy Central, VH1, Smithsonian and ParamountTV), led strategy for MTV's first-ever global brand redesign, partnered with Paramount+ to lead strategy efforts for all Entertainment and Youth Group streaming programming, and oversaw strategy for MTV's award-winning mental health social impact initiative. Previously, I was a marketing consultant - clients included The Rock & Roll Hall Of Fame, Topic, eko, BuzzFeed, MTV, Paramount, truTV, Comedy Central, Group Nine Media, Thrillist, Netflix, Partners & Spade, Noble People, Preacher, Backcountry.com, AMC Networks, Freeform, VH1 and others. Before that, I was the head of marketing for VICELAND, and oversaw marketing strategy at MTV. I also worked at Wieden + Kennedy, on brands including ABC, Target, ABC Family, Theory, Noxzema, Pixar/Disney, + Ghetto Film School. Previous brand work also includes Gap, GapKids + babyGap Europe, EA Sports, Banana Republic, AAA and Flavorpill. Specialties: Leading creative, digital and consumer marketing teams, agency/media management, audience development, strategic insights, 360 marketing planning, and cultural and competitive analysis. I write a weekly-ish newsletter called ESSENTIAL EPHEMERA which is truly a labor of love. I adore Cel-Ray, John Starks, Grover, Superchunk, napping, and pickles on sandwiches.

Lauren Epstein currently works in the

No Languages Available

Lauren Epstein has prior
experience in the following industries:
Viacomcbs | Self Employed | First Look Media | Vice Media | Mtv Networks | Wieden Kennedy | Flavorpill | Gap | See

Lauren Epstein has the following professional experience:
Viacomcbs | Self Employed | First Look Media | Vice Media | Mtv Networks | Wieden Kennedy | Flavorpill | Gap | See

You can view Lauren Epstein’s LinkedIn profile at LinkedIn URL

Lauren Epstein’s work email
addresses are
lauren.epstein@viacbs.com

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