Lance Bustrum

Lance Bustrum

Insights-Led Strategic Problem Solver - 30+ years experience in marketing research and strategy
El Segundo, California, United States

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Work Experience

Alternate Routes, Inc.

Partner, CEO

2000-12-01 - Present

BizRate.com

Director, Consumer Marketing & Product Development

1999-05-01 - 2000-12-01

RPA

Associate Director, Account Planning

1996-01-01 - 1999-05-01

Grey Advertising

Account Planner

1992-06-01 - 1996-12-01

CASC

Conference Counselor / Administration

1987-01-01 - 1988-01-01

Skills

marketing research strategy brand consulting qualitative quantitative insights advisors positioning communication product development portfolio strategy audience identification segmentation

Languages

English