Jiby Chacko Email & Phone Number | Experienced Communication Strategy professional skilled in Account Management, Marketing, Business Development, Advertising and Media Planning. Adept at new age digital marketing communications. • Merit of handling clients from different verticals like Automobile & Engineering, Travel & Tourism, BFSI, Media & Entertainment, IT and ITeS. • Proven abilities in expanding the market, brand building, generating new trade and targeting potential consumers • Skilled in conceptualizing growth initiatives, creating new product concepts and pioneering entry into new territories • Capable of devising and implementing plans aimed at facilitating enhancement of business volumes and promoting products in the segment • Expert in carrying out analysis of market trends/ requirements, monitoring competition and thereby chalking out counter measures. • Deft in managing sales & marketing operations with accountability for incremental volume & profit growth • An effective communicator with strong planning, interpersonal and people management skills Accomplishments: • Was part of the team that successfully launched the Chennai edition of The Times of India - the flagship daily of The Times Group • Conceptualising and published two coffee table books: “GAMECHANGERS – Smart Workplaces of Tamil Nadu” in 2016 and “THE IGNITERS: Re-defining Employee Experience with High Impact HR” in 2017. • Planned and executed the media launch of MRF Nylogrip Ezeeride in The Times of India in 2019. The launch campaign has been nominated by The Times Group as one of the entries for Abby Awards 2020, the annual advertising awards of the Advertising Agencies Association of India. Steered efforts in: o Launching Chennai edition of Times Ascent, India’s largest recruitment supplement, in September 2006 which quickly went on to become the most preferred supplement for recruitment advertising o Organizing one of the largest HR Forums at Chennai in association with SRM University in March 2010, which was attended by over 3000 delegates; the same was also telecasted as a 30-minute capsule on ET Now o Played a vital role in planning and executing a 2-day career seminar for IT and Engineering sector; events were held in 2008, 2009 and 2011. o Planning and executing SEGUE – A Series of Career Seminars exclusively for women in association with Avtaar Career Services across Chennai & Mumbai in 2011-12. o Organising Automobile exhibitions from The Times Group in Chennai, Vellore & Puduchery in 2016 & 2017 with participation from Automobile and Auto ancillary companies.

Jiby Chacko

Experienced Communication Strategy professional skilled in Account Management, Marketing, Business D...
Kochi, Kochi, India

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Jiby Chacko’s Email jiby.chacko@timesgroup.com

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Jiby Chacko’s Location Kochi, Kochi, India

Jiby Chacko’s Current Industry Bennett Coleman

Jiby Chacko’s Prior Industry The Times

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Work Experience

Bennett Coleman

Chief Manager

2023-11-01 00:00:00 - Present

The Times

Office - Media Sales & Marketing

2005-04-01 00:00:00 - 2006-07-01 00:00:00

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Jiby Chacko is located at
Kochi, Kochi, India

Jiby Chacko is a Experienced Communication Strategy professional skilled in Account Management, Marketing, Business Development, Advertising and Media Planning. Adept at new age digital marketing communications. • Merit of handling clients from different verticals like Automobile & Engineering, Travel & Tourism, BFSI, Media & Entertainment, IT and ITeS. • Proven abilities in expanding the market, brand building, generating new trade and targeting potential consumers • Skilled in conceptualizing growth initiatives, creating new product concepts and pioneering entry into new territories • Capable of devising and implementing plans aimed at facilitating enhancement of business volumes and promoting products in the segment • Expert in carrying out analysis of market trends/ requirements, monitoring competition and thereby chalking out counter measures. • Deft in managing sales & marketing operations with accountability for incremental volume & profit growth • An effective communicator with strong planning, interpersonal and people management skills Accomplishments: • Was part of the team that successfully launched the Chennai edition of The Times of India - the flagship daily of The Times Group • Conceptualising and published two coffee table books: “GAMECHANGERS – Smart Workplaces of Tamil Nadu” in 2016 and “THE IGNITERS: Re-defining Employee Experience with High Impact HR” in 2017. • Planned and executed the media launch of MRF Nylogrip Ezeeride in The Times of India in 2019. The launch campaign has been nominated by The Times Group as one of the entries for Abby Awards 2020, the annual advertising awards of the Advertising Agencies Association of India. Steered efforts in: o Launching Chennai edition of Times Ascent, India’s largest recruitment supplement, in September 2006 which quickly went on to become the most preferred supplement for recruitment advertising o Organizing one of the largest HR Forums at Chennai in association with SRM University in March 2010, which was attended by over 3000 delegates; the same was also telecasted as a 30-minute capsule on ET Now o Played a vital role in planning and executing a 2-day career seminar for IT and Engineering sector; events were held in 2008, 2009 and 2011. o Planning and executing SEGUE – A Series of Career Seminars exclusively for women in association with Avtaar Career Services across Chennai & Mumbai in 2011-12. o Organising Automobile exhibitions from The Times Group in Chennai, Vellore & Puduchery in 2016 & 2017 with participation from Automobile and Auto ancillary companies.