Ibtissam Mkhanet Email & Phone Number | -Strategic & Operational Management of a consumer good brand on marketing & business aspects: follow the life cycle of the brand and the performance of its SKUs. Development of the brand strategy & implementation of the marketing the annual business plan, recommendations for feeding the innovation plan of the brand & its implementation & coordination with the Trade Marketing on the execution of the marketing actions. Conducting competitive intelligence & benchmarking for trends’ follow up, reporting & post evaluation of actions carried out, monitoring of cross-functional projects related to the brand (studies & market research, tools of sales support, coordination with the communication & packaging agency (management of the different interfaces of the projects & their achievements). Precise budget management of the brand & the administrative operations of the Marketing Department.

Ibtissam Mkhanet

-Strategic & Operational Management of a consumer good brand on marketing & business aspects: fol...
Morocco, Morocco, United States

*50 free lookup(s) per month.

Ibtissam Mkhanet’s Email ibtissam.mkhanet@pmi.com

Ibtissam Mkhanet’s Phone Numbers

Get IBTISSAM’s Phone Number (For Free)

Social Media

Ibtissam Mkhanet’s Location Morocco, Morocco, United States

Ibtissam Mkhanet’s Current Industry

Ibtissam Mkhanet’s Prior Industry Les Eaux Minerales Doulmes | Citi Bank

Find accurate emails & phone numbers for over 700M professionals.

Rrp Brand Marketing Manager Maghreb

Present

Brand Manager

2012-01-01T00:00:00.000Z - 2015-08-01T00:00:00.000Z

Relationship Support

2011-09-01T00:00:00.000Z - 2011-12-01T00:00:00.000Z

No Skills Available

No Languages Available

Ibtissam Mkhanet is a -Strategic & Operational Management of a consumer good brand on marketing & business aspects: follow the life cycle of the brand and the performance of its SKUs. Development of the brand strategy & implementation of the marketing the annual business plan, recommendations for feeding the innovation plan of the brand & its implementation & coordination with the Trade Marketing on the execution of the marketing actions. Conducting competitive intelligence & benchmarking for trends’ follow up, reporting & post evaluation of actions carried out, monitoring of cross-functional projects related to the brand (studies & market research, tools of sales support, coordination with the communication & packaging agency (management of the different interfaces of the projects & their achievements). Precise budget management of the brand & the administrative operations of the Marketing Department.