Hendrika Geradts Email & Phone Number | Experienced Marketing Professional with 20+ years of experience translating insight into action in the Life Sciences industry, specializing in strategic planning, data-driven insight generation, brand marketing and execution excellence. Commercial Excellence Leader Life Science Industry Seasoned professional in the Life Sciences industry having a successful track record of increasing responsibility on both the consulting/supplier and the manufacturing sides of the business due to her entrepreneurial spirit, performance-driven attitude, and collaborative style. Skilled at gathering, analyzing, and synthesizing data to develop actionable insights across many therapeutic areas to drive performance. Advised and consulted on strategic alignment to field execution of commercial and medical teams within 40 pharmaceutical companies identifying strengths to leverage and opportunities to improve resulting in repeat business. Broad commercial experience including strategy, brand leadership, launch planning, and market access. Experienced at marketing brands at all phases of their life cycle, achieving and exceeding goals. Guiding strategic planning processes including coordinating and collaborating across brands and departments to ensure aligned outcomes. Self-starter with a big picture orientation while also attending to necessary details. CORE COMPETENCIES: • Strategic Planning • Insight Generation • Operations Management • Brand Management • Launch Planning • Life cycle Management • Sales Deployment Strategy • Commercial Operations • Execution Excellence • Leadership and Team Management • Change Management CAREER HIGHLIGHTS • Implemented innovative efficiency initiatives to increase productivity and capacity utilization by 30% while maintaining a positive remote team culture. • Led alignment of cross-organizational functions on single-view of biosimilar landscape, eliminating confusion and redundancy by creating strategies and alternative scenarios. • Influenced global clinical development and franchise strategies resulting in changes in global trial designs, packaging, and device offerings to ensure US market viability throughout the various phases of development • Led promotional launch of 1.5 billion brand

Hendrika Geradts

Experienced Marketing Professional with 20+ years of experience translating insight into action in t...
Greater Philadelphia, Greater Philadelphia, United States

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Hendrika Geradts’s Email henny.geradts@bms.com

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Hendrika Geradts’s Location Greater Philadelphia, Greater Philadelphia, United States

Hendrika Geradts’s Current Industry Bristol Myers Squibb

Hendrika Geradts’s Prior Industry Indegene | Healthcare Interaction | Stem Healthcare | Novo Nordisk

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Work Experience

Bristol Myers Squibb

Director Worldwide Commercial - Dermatology & Rheumatology

2023-10-01 00:00:00 - Present

Indegene

Senior Brand Director

2021-12-01 00:00:00 - 2022-06-01 00:00:00

Healthcare Interaction

Head of US Client Relationship Development

2020-11-01 00:00:00 - 2021-12-01 00:00:00

Stem Healthcare

Senior Vice President, US Operations

2019-04-01 00:00:00 - 2020-09-01 00:00:00

Novo Nordisk

Senior Director Portfolio Strategy and Execution

2013-01-01 00:00:00 - 2016-01-01 00:00:00

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FAQ About Hendrika Geradts

Hendrika Geradts is located at
Greater Philadelphia, Greater Philadelphia, United States

Hendrika Geradts is a Experienced Marketing Professional with 20+ years of experience translating insight into action in the Life Sciences industry, specializing in strategic planning, data-driven insight generation, brand marketing and execution excellence. Commercial Excellence Leader Life Science Industry Seasoned professional in the Life Sciences industry having a successful track record of increasing responsibility on both the consulting/supplier and the manufacturing sides of the business due to her entrepreneurial spirit, performance-driven attitude, and collaborative style. Skilled at gathering, analyzing, and synthesizing data to develop actionable insights across many therapeutic areas to drive performance. Advised and consulted on strategic alignment to field execution of commercial and medical teams within 40 pharmaceutical companies identifying strengths to leverage and opportunities to improve resulting in repeat business. Broad commercial experience including strategy, brand leadership, launch planning, and market access. Experienced at marketing brands at all phases of their life cycle, achieving and exceeding goals. Guiding strategic planning processes including coordinating and collaborating across brands and departments to ensure aligned outcomes. Self-starter with a big picture orientation while also attending to necessary details. CORE COMPETENCIES: • Strategic Planning • Insight Generation • Operations Management • Brand Management • Launch Planning • Life cycle Management • Sales Deployment Strategy • Commercial Operations • Execution Excellence • Leadership and Team Management • Change Management CAREER HIGHLIGHTS • Implemented innovative efficiency initiatives to increase productivity and capacity utilization by 30% while maintaining a positive remote team culture. • Led alignment of cross-organizational functions on single-view of biosimilar landscape, eliminating confusion and redundancy by creating strategies and alternative scenarios. • Influenced global clinical development and franchise strategies resulting in changes in global trial designs, packaging, and device offerings to ensure US market viability throughout the various phases of development • Led promotional launch of 1.5 billion brand