Gloria Xiao Email & Phone Number | Seasoned marketing and analytics professional, held leadership positions at various financial service companies. Extensive digital marketing experience, from display/programmatic advertising, search engine marketing, to affiliate marketing and email marketing. Managed various partnerships and have the expertise in evaluating all the marketing efforts and finding marketing deals that can meet the ROI goals. Well experienced in marketing program tracking, reporting and optimization. Expert in customer experience personalization. Expertise in Google marketing platforms and Adobe marketing cloud tools, such as Adobe Target and Adobe Analytics. Superior quantitative skills with a PH.D. degree in Econometrics, solid proficiency in SAS, SQL and Excel. Specialties: SEM, testing and targeting, personalization, web analytics

Gloria Xiao

Seasoned marketing and analytics professional, held leadership positions at various financial servic...
San Francisco, California, United States

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Gloria Xiao’s Email gloria.xiao@card.com

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Gloria Xiao’s Location San Francisco, California, United States

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Vice President, Digital Marketing

2019-05-01 00:00:00 - 2022-01-01 00:00:00

Director of Marketing

2015-01-01 00:00:00 - 2019-04-01 00:00:00

Director of Marketing

2009-01-01 00:00:00 - 2015-01-01 00:00:00

Vice President

2007-01-01 00:00:00 - 2008-01-01 00:00:00

Vice President, Product Development and Management

2008-01-01 00:00:00 - 2008-01-01 00:00:00

VP - Marketing

2004-01-01 00:00:00 - 2006-01-01 00:00:00

Online Marketing

2002-01-01 00:00:00 - 2004-01-01 00:00:00

Marketing analysis and modelling

2000-01-01 00:00:00 - 2001-01-01 00:00:00

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Gloria Xiao is a Seasoned marketing and analytics professional, held leadership positions at various financial service companies. Extensive digital marketing experience, from display/programmatic advertising, search engine marketing, to affiliate marketing and email marketing. Managed various partnerships and have the expertise in evaluating all the marketing efforts and finding marketing deals that can meet the ROI goals. Well experienced in marketing program tracking, reporting and optimization. Expert in customer experience personalization. Expertise in Google marketing platforms and Adobe marketing cloud tools, such as Adobe Target and Adobe Analytics. Superior quantitative skills with a PH.D. degree in Econometrics, solid proficiency in SAS, SQL and Excel. Specialties: SEM, testing and targeting, personalization, web analytics

Gloria Xiao has prior
experience in the following industries:
Card Com | Green Dot | Accountnow | Consorte Media | Dragon Media Online | Fastfind Com A Bankrate | Getsmart Com A Division Of Providian Financial | Providian Financial

Gloria Xiao has the following professional experience:
Card Com | Green Dot | Accountnow | Consorte Media | Dragon Media Online | Fastfind Com A Bankrate | Getsmart Com A Division Of Providian Financial | Providian Financial