Flora Li Email & Phone Number | Seasoned Lifecycle Marketer to manage and execute end-to-end Lifecycle projects to deliver impactful results. Strategist in activating customers and driving loyalty for top-tier companies/ institutions and start-ups. Builder in Marketing Automations, Databases and Channel Systems to improve operations efficiency and customer experience. Cross-functional Team player to manage and deliver marketing campaigns/ projects on time. Key achievements: Improved Activation Rate of new user signups to FTD from 5% to 12% in 18 months Improved FTT from FTD from 12% to 18% Supported Paid Growth Funnel Programs with ROI 300% Served as SME, Managed and Executed on average 3 localized Product GTM/ Branding/ Promotional/ Local Campaigns through Email and Push Channel weekly. Average uplift of weekly DAU and revenue to the platform >100% over Control.

Flora Li

Seasoned Lifecycle Marketer to manage and execute end-to-end Lifecycle projects to deliver impactful...
Hong Kong, Hong Kong, Hong Kong

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Flora Li’s Email flora.li@okx.com

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Flora Li’s Location Hong Kong, Hong Kong, Hong Kong

Flora Li’s Current Industry Okx

Flora Li’s Prior Industry Agility Digital | Aimia | As Watson | Gri Fashion

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Growth Manager

2023-01-01 00:00:00 - Present

Lifecycle Marketing Manager

2018-08-01 00:00:00 - 2020-01-01 00:00:00

Loyalty Business Consultant

2016-10-01 00:00:00 - 2018-07-01 00:00:00

Crm Analyst

2015-03-01 00:00:00 - 2016-09-01 00:00:00

Merchandising Executive

2011-07-01 00:00:00 - 2015-03-01 00:00:00

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Flora Li is a Seasoned Lifecycle Marketer to manage and execute end-to-end Lifecycle projects to deliver impactful results. Strategist in activating customers and driving loyalty for top-tier companies/ institutions and start-ups. Builder in Marketing Automations, Databases and Channel Systems to improve operations efficiency and customer experience. Cross-functional Team player to manage and deliver marketing campaigns/ projects on time. Key achievements: Improved Activation Rate of new user signups to FTD from 5% to 12% in 18 months Improved FTT from FTD from 12% to 18% Supported Paid Growth Funnel Programs with ROI 300% Served as SME, Managed and Executed on average 3 localized Product GTM/ Branding/ Promotional/ Local Campaigns through Email and Push Channel weekly. Average uplift of weekly DAU and revenue to the platform >100% over Control.