Felipe Marson Email & Phone Number | • 12 years of experience in digital and traditional marketing, data analysis and online media campaigns • Experience in BI, monitoring financial, sales and quality KPIs. Support in setting goals for the team and presenting results for Some BI experience, tracking several financial, quality and sales KPIs, setting goals for the sales team and presenting results for the management board. Also, experience in BI for e-commerce and online services sales. • Advanced knowledge and 12+ years of experience in online media and digital performance tools such as Google Ads, Facebook Ads, LinkedIn Ads, Twitter Ads, Reddit Ads, AB Testing, Google Analytics. Experience using email marketing tools such as Mailchimp, Active Campaign and Klaviyo. • Experience in e-commerce and media actions focused on conversion, customer acquisition and retention, and improvements in financial and navigation indicators. • Basic knowledge of online monitoring tools like Scup and Seekr. • Individual Google Ads and advanced search network certificate. Individual Certificate in Google Analytics. • Ease of use of BI tools such as Google DataStudio, Tableau and PowerBI • Currently learning Python for data analysis • Individual certifications in Google Ads and Google Analytics

Felipe Marson

• 12 years of experience in digital and traditional marketing, data analysis and online media campai...
Campo Grande, Mato Grosso Do Sul, Brazil

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Felipe Marson’s Email f.marson@lavinmedia.com

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Felipe Marson’s Location Campo Grande, Mato Grosso Do Sul, Brazil

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Performance Marketing Specialist

2021-04-01T00:00:00.000Z - 2022-09-01T00:00:00.000Z

Media Buyer

2021-11-01T00:00:00.000Z - 2022-06-01T00:00:00.000Z

Performance Marketing And Business Intelligence Analyst

2020-08-01T00:00:00.000Z - 2022-01-01T00:00:00.000Z

Performance Marketing Coordinator

2018-11-01T00:00:00.000Z - 2020-08-01T00:00:00.000Z

Performance Marketing Analyst

2018-01-01T00:00:00.000Z - 2018-10-01T00:00:00.000Z

Sales Analyst

2016-10-01T00:00:00.000Z - 2017-06-01T00:00:00.000Z

Performance Marketing Analyst

2011-08-01T00:00:00.000Z - 2015-02-01T00:00:00.000Z

Marketing Intern

2011-02-01T00:00:00.000Z - 2011-08-01T00:00:00.000Z

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Felipe Marson is a • 12 years of experience in digital and traditional marketing, data analysis and online media campaigns • Experience in BI, monitoring financial, sales and quality KPIs. Support in setting goals for the team and presenting results for Some BI experience, tracking several financial, quality and sales KPIs, setting goals for the sales team and presenting results for the management board. Also, experience in BI for e-commerce and online services sales. • Advanced knowledge and 12+ years of experience in online media and digital performance tools such as Google Ads, Facebook Ads, LinkedIn Ads, Twitter Ads, Reddit Ads, AB Testing, Google Analytics. Experience using email marketing tools such as Mailchimp, Active Campaign and Klaviyo. • Experience in e-commerce and media actions focused on conversion, customer acquisition and retention, and improvements in financial and navigation indicators. • Basic knowledge of online monitoring tools like Scup and Seekr. • Individual Google Ads and advanced search network certificate. Individual Certificate in Google Analytics. • Ease of use of BI tools such as Google DataStudio, Tableau and PowerBI • Currently learning Python for data analysis • Individual certifications in Google Ads and Google Analytics

Felipe Marson has prior
experience in the following industries:
Lavin Media | Nftfy | Destrave | Mv Agencia | Wtw | Telefonica Brasil | 80 20 Marketing | Vivo

Felipe Marson has the following professional experience:
Lavin Media | Nftfy | Destrave | Mv Agencia | Wtw | Telefonica Brasil | 80 20 Marketing | Vivo