Elena Gorbatenko Email & Phone Number | With over six years of experience in marketing automation, I manage and optimize the marketing automation tools and processes for Barona, a leading recruitment and staffing company in Finland. I am a HubSpot and Pardot expert, certified in inbound and content marketing, and proficient in Google Analytics. My mission is to enhance customer journeys and deliver better customer experience with marketing automation while making the lives of sales and marketing easier internally through MA tools. I collaborate with different teams to set up, clean up, and sync data, audiences, workflows, and more detailed reports across B2B and B2C. I also negotiate contracts, onboard and support users, and implement best practices for MA tools. I believe that systems should be built around culture and for people, and that documentation is a vital part of performance analysis. I am passionate about staying on top of the ever-changing market game and learning new skills and tools.

Elena Gorbatenko

With over six years of experience in marketing automation, I manage and optimize the marketing autom...
Barona, Töölönlahdenkatu 3B, Finland

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Elena Gorbatenko’s Email elena.gorbatenko@barona.fi

Elena Gorbatenko’s Phone Numbers

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Elena Gorbatenko’s Location Barona, Töölönlahdenkatu 3B, Finland

Elena Gorbatenko’s Current Industry Barona

Elena Gorbatenko’s Prior Industry International Trademark Association | Trademarknow | Helsingin Erikoishoylays | Finebra | Aiesec

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Elena Gorbatenko is a With over six years of experience in marketing automation, I manage and optimize the marketing automation tools and processes for Barona, a leading recruitment and staffing company in Finland. I am a HubSpot and Pardot expert, certified in inbound and content marketing, and proficient in Google Analytics. My mission is to enhance customer journeys and deliver better customer experience with marketing automation while making the lives of sales and marketing easier internally through MA tools. I collaborate with different teams to set up, clean up, and sync data, audiences, workflows, and more detailed reports across B2B and B2C. I also negotiate contracts, onboard and support users, and implement best practices for MA tools. I believe that systems should be built around culture and for people, and that documentation is a vital part of performance analysis. I am passionate about staying on top of the ever-changing market game and learning new skills and tools.

Elena Gorbatenko has prior
experience in the following industries:
International Trademark Association | Trademarknow | Helsingin Erikoishoylays | Finebra | Aiesec

Elena Gorbatenko has the following professional experience:
Barona | International Trademark Association | Trademarknow | Helsingin Erikoishoylays | Finebra | Aiesec