Diana BrinkGourlay Email & Phone Number | An accomplished business leader with expertise in Brand and Marketing, with both client-side and agency experience. A strategy partner with a big-picture view, I have extensive expertise in the Marketing and Advertising industry. Merging long term perspective with on-the-ground execution, I lead and collaborate with teams from planning through to execution and optimization. Areas of Expertise Brand and Marketing Communications – I believe in driving business results while upholding the integrity of the brand. 12+ years of full-cycle marketing leadership experience including strategic development, annual/quarterly planning, branding, customer insights, messaging, channel planning, measurement, and optimization. I bring with me full 360 experience, in B2C and B2B, with a deep background in digital and CRM. Program Implementation/Execution – 12+ years experience in various areas of campaign execution and production including multi-channel communications campaigns, budgeting, and vendor/agency management. With strong facilitation, and influencing skills, have planned and executed major programs with various internal and external partners. Focus on tying results of each tactic to business goals and optimizing. People Leadership – With a passion for talent management, I focus on the people that make a business successful. An adaptive leadership style, with experience managing a wide range of skills and styles. Proven experience in attracting and retaining top talent, building new teams, and talent development. General Management – I love to solve problems and embrace evolution. Extensive experience in operations, change management, HR, facilities, and financial management. Expertise across multiple verticals. A rapid learner known to be resourceful and responsive.

Diana BrinkGourlay

An accomplished business leader with expertise in Brand and Marketing, with both client-side and age...
Toronto, Ontario, Canada

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Diana BrinkGourlay’s Email diana_gourlay@avivacanada.com

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Diana BrinkGourlay’s Location Toronto, Ontario, Canada

Diana BrinkGourlay’s Current Industry Aviva

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Work Experience

Aviva

Vice President, Marketing

2021-07-01 00:00:00 - Present

Dbg Consulting

Marketing Consultant/ VP Marketing

2019-11-01 00:00:00 - 2020-12-01 00:00:00

Bbdo

SVP, Managing Director

2015-09-01 00:00:00 - 2019-01-01 00:00:00

Proximity Worldwide

Vice President, Managing Director

2014-04-01 00:00:00 - 2015-09-01 00:00:00

Digital Cement

Account Director

2009-06-01 00:00:00 - 2011-05-01 00:00:00

Canadian Tire

Category Strategy Consultant

2004-11-01 00:00:00 - 2006-02-01 00:00:00

Warnermedia

Marketing Consultant, Turner Broadcasting

2003-01-01 00:00:00 - 2003-01-01 00:00:00

Rbc

Manager, Customer Service; Assistant Manager, Personal Financial Services

1998-01-01 00:00:00 - 2002-01-01 00:00:00

Skills

No Skills Available

Languages

No Languages Available

FAQ About Diana BrinkGourlay

Diana BrinkGourlay is located at
Toronto, Ontario, Canada

Diana BrinkGourlay is a An accomplished business leader with expertise in Brand and Marketing, with both client-side and agency experience. A strategy partner with a big-picture view, I have extensive expertise in the Marketing and Advertising industry. Merging long term perspective with on-the-ground execution, I lead and collaborate with teams from planning through to execution and optimization. Areas of Expertise Brand and Marketing Communications – I believe in driving business results while upholding the integrity of the brand. 12+ years of full-cycle marketing leadership experience including strategic development, annual/quarterly planning, branding, customer insights, messaging, channel planning, measurement, and optimization. I bring with me full 360 experience, in B2C and B2B, with a deep background in digital and CRM. Program Implementation/Execution – 12+ years experience in various areas of campaign execution and production including multi-channel communications campaigns, budgeting, and vendor/agency management. With strong facilitation, and influencing skills, have planned and executed major programs with various internal and external partners. Focus on tying results of each tactic to business goals and optimizing. People Leadership – With a passion for talent management, I focus on the people that make a business successful. An adaptive leadership style, with experience managing a wide range of skills and styles. Proven experience in attracting and retaining top talent, building new teams, and talent development. General Management – I love to solve problems and embrace evolution. Extensive experience in operations, change management, HR, facilities, and financial management. Expertise across multiple verticals. A rapid learner known to be resourceful and responsive.

Diana BrinkGourlay currently works in the Aviva |

No Languages Available

Diana BrinkGourlay has prior
experience in the following industries:
Dbg Consulting | Bbdo | Proximity Worldwide | Digital Cement | Canadian Tire | Warnermedia | Rbc

Diana BrinkGourlay has the following professional experience:
Aviva | Dbg Consulting | Bbdo | Proximity Worldwide | Digital Cement | Canadian Tire | Warnermedia | Rbc