Clay Boatright Email & Phone Number | I am a results-driven digital marketing leader with over 8 years of experience in spearheading omni-channel campaigns that drive exceptional outcomes. My expertise spans across digital marketing strategy, lead generation, customer acquisition, and media efficiency optimization, with a strong focus on data-driven techniques to maximize ROI and enhance brand visibility. Key Achievements: Strategic Campaign Leadership: Managed and executed full-funnel, omni-channel campaigns across social media, display, and video platforms, resulting in consistent YoY growth in lead volume and sales. Media Efficiency Optimization: Implemented data-driven strategies that identified multi-million dollar media savings, allowing for future investments that maximized ROI. Brand Transformation: Played a pivotal role in transforming ADT's brand and GTM strategy to compete with key competitors, launching e-commerce and introducing a self-setup business model through media channels. Significant Growth: Grew overall annual media investment by 2.5x over six years, achieving continuous growth in sales through digital channels. Innovative Testing: Conducted incrementality tests to validate partner's indirect impact, proving significant uplift in performance metrics. Partnerships and Collaboration: Established and nurtured partnerships with a variety of digital partners to expand brand reach and enhance marketing efforts. Core Skills and Competencies: • Digital Marketing Strategy • Omni-channel Campaign Management • Lead Generation and Customer Acquisition • Data-driven Marketing and Performance Analysis • Social Media, Display, and Online Video Advertising • Budget and ROI Management • Strategic Thinking and Innovative Problem Solving • Collaboration and Leadership Passion and Commitment: I thrive in fast-paced, collaborative environments where creativity and innovation are encouraged. I am committed to staying ahead of industry trends and continuously refining strategies to remain competitive in the ever-evolving digital landscape. My passion lies in leveraging cutting-edge digital marketing techniques to drive business growth and deliver measurable results.

Clay Boatright

I am a results-driven digital marketing leader with over 8 years of experience in spearheading omni-...
Aurora, Colorado, United States

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Clay Boatright’s Email cboatright@adt.com

Clay Boatright’s Phone Numbers +1 800-454-****

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Clay Boatright’s Location Aurora, Colorado, United States

Clay Boatright’s Current Industry Adt

Clay Boatright’s Prior Industry Wichita Hoops | Derby Recreation Commission | Emporia State University | Emporia State Univeristy

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Work Experience

Adt

Sr. Manager, Omni-Channel Marketing

2024-07-01 00:00:00 - Present

Wichita Hoops

Marketing Manager

2016-03-01 00:00:00 - 2018-03-01 00:00:00

Derby Recreation Commission

Intern

2015-05-01 00:00:00 - 2015-10-01 00:00:00

Emporia State University

Special Events Intern

2014-01-01 00:00:00 - 2014-05-01 00:00:00

Emporia State Univeristy

Recreation Supervisor

2010-01-01 00:00:00 - 2013-12-01 00:00:00

Skills

No Skills Available

Languages

No Languages Available

FAQ About Clay Boatright

Clay Boatright is located at
Aurora, Colorado, United States

Clay Boatright is a I am a results-driven digital marketing leader with over 8 years of experience in spearheading omni-channel campaigns that drive exceptional outcomes. My expertise spans across digital marketing strategy, lead generation, customer acquisition, and media efficiency optimization, with a strong focus on data-driven techniques to maximize ROI and enhance brand visibility. Key Achievements: Strategic Campaign Leadership: Managed and executed full-funnel, omni-channel campaigns across social media, display, and video platforms, resulting in consistent YoY growth in lead volume and sales. Media Efficiency Optimization: Implemented data-driven strategies that identified multi-million dollar media savings, allowing for future investments that maximized ROI. Brand Transformation: Played a pivotal role in transforming ADT's brand and GTM strategy to compete with key competitors, launching e-commerce and introducing a self-setup business model through media channels. Significant Growth: Grew overall annual media investment by 2.5x over six years, achieving continuous growth in sales through digital channels. Innovative Testing: Conducted incrementality tests to validate partner's indirect impact, proving significant uplift in performance metrics. Partnerships and Collaboration: Established and nurtured partnerships with a variety of digital partners to expand brand reach and enhance marketing efforts. Core Skills and Competencies: • Digital Marketing Strategy • Omni-channel Campaign Management • Lead Generation and Customer Acquisition • Data-driven Marketing and Performance Analysis • Social Media, Display, and Online Video Advertising • Budget and ROI Management • Strategic Thinking and Innovative Problem Solving • Collaboration and Leadership Passion and Commitment: I thrive in fast-paced, collaborative environments where creativity and innovation are encouraged. I am committed to staying ahead of industry trends and continuously refining strategies to remain competitive in the ever-evolving digital landscape. My passion lies in leveraging cutting-edge digital marketing techniques to drive business growth and deliver measurable results.

Clay Boatright currently works in the Adt |

No Languages Available

Clay Boatright has prior
experience in the following industries:
Wichita Hoops | Derby Recreation Commission | Emporia State University | Emporia State Univeristy

Clay Boatright has the following professional experience:
Adt | Wichita Hoops | Derby Recreation Commission | Emporia State University | Emporia State Univeristy