Claudia Balestra Email & Phone Number | January 2014 to Present Wolters Kluwer Italia Lead Acquisition and Trade Marketing Manager - Define multi-channel sales strategy - Lead lifecycle management (prospect and customer analysis) and proper allocation of channels - Setting policy of Geo-mkg in partnership with Sales Management - Marketing and communication plan aimed at acquiring new customers and increase penetration - Support networks for agents trade marketing activities and lead management - Management of institutional and local events - Implement policy of cross-selling - Estimated sales data for new BGT / LE per channel

Claudia Balestra

January 2014 to Present Wolters Kluwer Italia Lead Acquisition and Trade Marketing Manager - Define...
Milan, Lombardy, Italy

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Claudia Balestra’s Location Milan, Lombardy, Italy

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Claudia Balestra’s Prior Industry Wolters Kluwer Italia | Wolters Kluwer | Agos Ducato | Vodafone | Pepsico

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Senior Product Manager

2012-03-01T00:00:00.000Z - 2015-01-01T00:00:00.000Z

Lead Acquisition and Trade Marketing Manager

2014-01-01T00:00:00.000Z - 2015-01-01T00:00:00.000Z

Senior Product Manager

2009-03-01T00:00:00.000Z - 2012-02-01T00:00:00.000Z

Junior Product Manager

2007-01-01T00:00:00.000Z - 2009-01-01T00:00:00.000Z

Trade Marketing Department

2006-01-01T00:00:00.000Z - 2006-01-01T00:00:00.000Z

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Claudia Balestra is a January 2014 to Present Wolters Kluwer Italia Lead Acquisition and Trade Marketing Manager - Define multi-channel sales strategy - Lead lifecycle management (prospect and customer analysis) and proper allocation of channels - Setting policy of Geo-mkg in partnership with Sales Management - Marketing and communication plan aimed at acquiring new customers and increase penetration - Support networks for agents trade marketing activities and lead management - Management of institutional and local events - Implement policy of cross-selling - Estimated sales data for new BGT / LE per channel