Charles Sardou Email & Phone Number | I am an effective marketing & product leader with a track record of shaping vision, driving business innovation, and inspiring teams to execute disruptive strategies that solve mission-critical business challenges and transform global brands and startups for maximum efficiency, competitive advantage, growth and sustained success. My diverse expertise spans demand generation, paid / organic search, digital tool creation, eCommerce, marketing automation, consumer-focused UX, content marketing, new product development, and organizational development for a diverse portfolio of top brands. I bring both client and agency-side experience having served as a marketing leader for Disney, Kaiser Permanente, and Red Cross and agency lead for iCrossing and yMarketing, among others. Most recently at Kaiser Permanente, I formalized and managed KP’s content marketing practice, repositioning the organization for future growth. As CCO at Red Cross of LA, I transformed the organization's approach to digital, driving tens of millions of dollars in donations for disaster relief. As agency lead for Search at iCrossing, I drove more than 100 million in revenue from that agency’s Fortune 500 clientele. I began my career as a Product Owner and Buyer in the luxury furnishings industry — creating products for IKEA and Pottery Barn’s #1 selling sofa for more than 10 years. The bottom line — this experience gives me a unique perspective for creating and communicating value for millions of consumers. AREAS OF EXPERTISE: • Digital Marketing • Marketing Automation  • Insight-Oriented Data Analytics • Demand Generation • OmniChannel eCommerce • Product Management • Cross-Functional Team Leadership • Consumer-Focused Design • Business Development • Project Innovation Leadership

Charles Sardou

I am an effective marketing & product leader with a track record of shaping vision, driving business...
Fullerton, California, United States

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Charles Sardou’s Email csardou@changehealthcare.com

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Charles Sardou’s Location Fullerton, California, United States

Charles Sardou’s Current Industry Customer Optimized

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Work Experience

Customer Optimized

Digital Account Manager

2013-01-01T00:00:00.000Z - Present

Ps Ai Labs

Account Executive

2021-04-01T00:00:00.000Z - 2023-04-01T00:00:00.000Z

Change Healthcare

Patient Experience Leader

2018-12-01T00:00:00.000Z - 2019-04-01T00:00:00.000Z

Kaiser Permanente

Content Marketing Manager / Digital Optimizer

2015-04-01T00:00:00.000Z - 2018-02-01T00:00:00.000Z

Disney Interactive

Digital Marketer

2014-01-01T00:00:00.000Z - 2015-12-01T00:00:00.000Z

Ymarketing

Digital Strategist / Key Account Lead / Business Developer

2012-01-01T00:00:00.000Z - 2013-12-01T00:00:00.000Z

The American Red Cross

Chief Marketing & Communications Officer

2009-01-01T00:00:00.000Z - 2011-01-01T00:00:00.000Z

The Search Consultancy

Principal

2006-01-01T00:00:00.000Z - 2009-01-01T00:00:00.000Z

Icrossing

Director of Search Advertising and Feeds

2005-01-01T00:00:00.000Z - 2006-12-01T00:00:00.000Z

Abode Consulting

Principal Consultant

2002-01-01T00:00:00.000Z - 2005-01-01T00:00:00.000Z

Novo Interactive

Senior Digital Strategist

1999-01-01T00:00:00.000Z - 2002-01-01T00:00:00.000Z

Hh Hiatt New West Criterion Furniture Cmi Industries Calia Shopd Com

Product Marketer & Sales Leader

1992-01-01T00:00:00.000Z - 1999-01-01T00:00:00.000Z

Stor Furnishings

Retail Buyer & Merchandise Manager

1989-01-01T00:00:00.000Z - 1992-01-01T00:00:00.000Z

The Broadway Department Stores

Buyer

1985-01-01T00:00:00.000Z - 1989-01-01T00:00:00.000Z

Skills

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Languages

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FAQ About Charles Sardou

Charles Sardou is located at
Fullerton, California, United States

Charles Sardou is a I am an effective marketing & product leader with a track record of shaping vision, driving business innovation, and inspiring teams to execute disruptive strategies that solve mission-critical business challenges and transform global brands and startups for maximum efficiency, competitive advantage, growth and sustained success. My diverse expertise spans demand generation, paid / organic search, digital tool creation, eCommerce, marketing automation, consumer-focused UX, content marketing, new product development, and organizational development for a diverse portfolio of top brands. I bring both client and agency-side experience having served as a marketing leader for Disney, Kaiser Permanente, and Red Cross and agency lead for iCrossing and yMarketing, among others. Most recently at Kaiser Permanente, I formalized and managed KP’s content marketing practice, repositioning the organization for future growth. As CCO at Red Cross of LA, I transformed the organization's approach to digital, driving tens of millions of dollars in donations for disaster relief. As agency lead for Search at iCrossing, I drove more than 100 million in revenue from that agency’s Fortune 500 clientele. I began my career as a Product Owner and Buyer in the luxury furnishings industry — creating products for IKEA and Pottery Barn’s #1 selling sofa for more than 10 years. The bottom line — this experience gives me a unique perspective for creating and communicating value for millions of consumers. AREAS OF EXPERTISE: • Digital Marketing • Marketing Automation  • Insight-Oriented Data Analytics • Demand Generation • OmniChannel eCommerce • Product Management • Cross-Functional Team Leadership • Consumer-Focused Design • Business Development • Project Innovation Leadership

Charles Sardou currently works in the Customer Optimized |

No Languages Available

Charles Sardou has prior
experience in the following industries:
Ps Ai Labs | Change Healthcare | Kaiser Permanente | Disney Interactive | Ymarketing | The American Red Cross | The Search Consultancy | Icrossing | Abode Consulting | Novo Interactive | Hh Hiatt New West Criterion Furniture Cmi Industries Calia Shopd Com | Stor Furnishings | The Broadway Department Stores

Charles Sardou has the following professional experience:
Customer Optimized | Ps Ai Labs | Change Healthcare | Kaiser Permanente | Disney Interactive | Ymarketing | The American Red Cross | The Search Consultancy | Icrossing | Abode Consulting | Novo Interactive | Hh Hiatt New West Criterion Furniture Cmi Industries Calia Shopd Com | Stor Furnishings | The Broadway Department Stores

You can view Charles Sardou’s LinkedIn profile at LinkedIn URL

Charles Sardou’s work email
addresses are
csardou@changehealthcare.com

Customer Optimized |

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