Cai Yan Email & Phone Number | As a Growth Lead at Binance, the world's leading cryptocurrency exchange, I am passionate about advancing the adoption and innovation of blockchain and fintech across global markets. With over 8 years of experience in digital marketing, partnership management, and stakeholder relations, I have a proven track record of delivering results and driving business growth in APAC. I leverage my skills and credentials in growth marketing, Sprinklr Modern Engagement, Google Analytics, and project management to craft and implement effective go-to-market strategies, build channel outreach and pipeline, manage end-to-end partnership onboarding, and optimize channel performance. Some of my achievements include achieving +200% growth in channel performance from scaled and optimized partnerships at Bybit, and leading the social and digital launch of 10 e-commerce campaigns, resulting in an overall +150% in engagement and +20% in sales at Swarovski. I am always eager to learn, collaborate, and innovate in the fast-paced and dynamic fintech and blockchain industry.

Cai Yan

As a Growth Lead at Binance, the world's leading cryptocurrency exchange, I am passionate about adva...
Singapore

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Cai Yan’s Email cyan@binance.com

Cai Yan’s Phone Numbers

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Cai Yan’s Location Singapore

Cai Yan’s Current Industry Binance

Cai Yan’s Prior Industry Bybit | Swarovski | SP ENERGY SERVICES PTE. LTD. | Market Reseacher

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Sea Growth Lead

2021-06-01 00:00:00 - Present

Channel Marketing Manager

2020-02-01 00:00:00 - 2021-05-01 00:00:00

Digital Marketing Specialist | Apac

2018-01-01 00:00:00 - 2020-01-01 00:00:00

Executive, Strategic Development

2014-01-01 00:00:00 - 2017-01-01 00:00:00

Market Research Intern

2013-06-01 00:00:00 - 2013-08-01 00:00:00

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Cai Yan is a As a Growth Lead at Binance, the world's leading cryptocurrency exchange, I am passionate about advancing the adoption and innovation of blockchain and fintech across global markets. With over 8 years of experience in digital marketing, partnership management, and stakeholder relations, I have a proven track record of delivering results and driving business growth in APAC. I leverage my skills and credentials in growth marketing, Sprinklr Modern Engagement, Google Analytics, and project management to craft and implement effective go-to-market strategies, build channel outreach and pipeline, manage end-to-end partnership onboarding, and optimize channel performance. Some of my achievements include achieving +200% growth in channel performance from scaled and optimized partnerships at Bybit, and leading the social and digital launch of 10 e-commerce campaigns, resulting in an overall +150% in engagement and +20% in sales at Swarovski. I am always eager to learn, collaborate, and innovate in the fast-paced and dynamic fintech and blockchain industry.