Brittany Delp Email & Phone Number | • Assist with operational tactics on day of event • Work with clients and potential clients via phone and in person • Vendor research assistance • Assist with continuous updates of social media platforms including Twitter, Instagram, Facebook and Pintrest • Assist with research for GLWE blog • Create and manage databases and spreadsheets • Work closely with clients to meet all design needs. • Day to day management of ad campaigns including campaign trafficking, targeting, pacing, optimization, and reporting • Test and schedule creative to ensure timely start and full delivery of campaigns • Provide input on ad serving processes and capabilities to improve organizational excellence • Provide custom daily reports when necessary; advise on ad serving solutions, highlight operational issues and set guidelines for ad operations process • Advise/consult with internal departments regarding advertising inventory, availability forecasting, campaign performance and sell-thru rates. • Work with the sales team to optimize each account's campaigns to ensure success metrics are achieved • Proactively monitor campaign delivery, investigating discrepancies with clients, agencies, and third-party platforms as needed • Analyze delivery and creative issues that may occur while the campaigns are in progress. • Set up and implement A/B marketing tests with vendors and analyze test results • Analyze data to determine opportunities to increase conversion • Track and account for all orders taken via ITM vendors flow through media and fulfillment systems • Track and analyze key metrics (CPO, conversion, revenue, etc.) and identify strategies for improvement • Monitor calls on an ongoing basis and work with vendors to improve agent performance • Monitor effectiveness and profitability of third party upsells and identify new revenue generating possibilities • Develop and implement vendor training packages and communications • Work with fulfillment center to fix rejected orders and resolve customer service complaints. • Oversee and coordinate processing and trafficking of tapes • Ensure all television advertising meets operational standards • Manage inventory of and assign/communicate toll free numbers to inbound agencies • Import and source inbound orders as well as find, source, and move problematic orders • Receive and import airdate files from media agencies • Manage and reconcile invoices. • Conduct a needs analysis and performance evaluation • Improve company performance to help organization capitalize on resources • Design and implement a new employee training program • Draft, film and edit training video for program • Manage, coordinate and monitor training initiatives. • Organized charity event campaign and promotions for annual E.D.G.E. Dance of the Decades • Designed press releases and brochures with Photoshop and InDesign for event advertising • Created web portfolio for team accomplishments and local community outreach. As a DRTV Account Executive, I work to provide my clients with quality direct marketing campaigns and solutions. I work to define the scope of the project and manage the campaigns from inception to execution. I am responsible for managing all aspects of the program including support with API and data integrations, creative development, digital strategy recommendations, media purchasing, direct mail fulfillment and reporting and analysis. My goal Is to implement marketing best practices, while working internally and externally to maximize efficiency and effectiveness of my programs.•Work cross-functionally with the product team to support the evolution of owned and operated sites in a manner consistent with industry best practices. •Manage project workflows to ensure successful product creations, campaign setup up and delivery metrics. •Work collaboratively with account management and sales teams to advise strategic direction and execute against operational requirements. •Drive campaign optimization through detailed data analysis. •Work collaboratively with marketing, analytics and custom programs teams to optimize the promotional efforts of our custom programs. •Work closely with SEO, SEM and web analytics teams to optimize campaign delivery and deliver successful metrics and margin. •Develop marketing plans for custom program launches to promote and enhance internal communication. •Oversee the ad QA process, including screening all incoming creative to uphold content restrictions and quality assure all booked advertisements. •Create and document training program for new hire learning. •Partner with sales, sponsorship and marketing teams to drive critical advertising initiatives, track and report progress ensuring successful delivery to meet client objectives •Conduct UAT testing on new and custom site launches to ensure proper functionality of site design. •Manage creation of internal content and the categorization of content in the ad serving platform. •Manage content marketing through various channels to optimize delivery and increase margin •Collaboratively work with social teams to promote content and analyze effect on custom campaigns.

Brittany Delp

• Assist with operational tactics on day of event • Work with clients and potential clients via phon...
Arlington, Arlington, United States

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Brittany Delp’s Email bdelp@cdrfg.com

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Brittany Delp’s Location Arlington, Arlington, United States

Brittany Delp’s Current Industry CDR Fundraising Group

Brittany Delp’s Prior Industry Remedy Health Media | Geomyra Lewis Wedding & Events | Time Life | MillerCoors | E.D.G.E

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Work Experience

CDR Fundraising Group

Account Executive, DRTV

2015-06-01 00:00:00 - Present

Remedy Health Media

Senior Advertising Operations Specialist

2014-06-01 00:00:00 - 2015-05-01 00:00:00

Geomyra Lewis Wedding & Events

Event Assistant

2013-08-01 00:00:00 - 2015-02-01 00:00:00

Time Life

Inbound Telemarketing Coordinator

2011-09-01 00:00:00 - 2012-08-01 00:00:00

MillerCoors

Human Resource Intern

2010-01-01 00:00:00 - 2010-05-01 00:00:00

E.D.G.E

Event Planning & Organizational Intern

2010-01-01 00:00:00 - 2010-05-01 00:00:00

Skills

No Skills Available

Languages

No Languages Available

FAQ About Brittany Delp

Brittany Delp is located at
Arlington, Arlington, United States

Brittany Delp is a • Assist with operational tactics on day of event • Work with clients and potential clients via phone and in person • Vendor research assistance • Assist with continuous updates of social media platforms including Twitter, Instagram, Facebook and Pintrest • Assist with research for GLWE blog • Create and manage databases and spreadsheets • Work closely with clients to meet all design needs. • Day to day management of ad campaigns including campaign trafficking, targeting, pacing, optimization, and reporting • Test and schedule creative to ensure timely start and full delivery of campaigns • Provide input on ad serving processes and capabilities to improve organizational excellence • Provide custom daily reports when necessary; advise on ad serving solutions, highlight operational issues and set guidelines for ad operations process • Advise/consult with internal departments regarding advertising inventory, availability forecasting, campaign performance and sell-thru rates. • Work with the sales team to optimize each account's campaigns to ensure success metrics are achieved • Proactively monitor campaign delivery, investigating discrepancies with clients, agencies, and third-party platforms as needed • Analyze delivery and creative issues that may occur while the campaigns are in progress. • Set up and implement A/B marketing tests with vendors and analyze test results • Analyze data to determine opportunities to increase conversion • Track and account for all orders taken via ITM vendors flow through media and fulfillment systems • Track and analyze key metrics (CPO, conversion, revenue, etc.) and identify strategies for improvement • Monitor calls on an ongoing basis and work with vendors to improve agent performance • Monitor effectiveness and profitability of third party upsells and identify new revenue generating possibilities • Develop and implement vendor training packages and communications • Work with fulfillment center to fix rejected orders and resolve customer service complaints. • Oversee and coordinate processing and trafficking of tapes • Ensure all television advertising meets operational standards • Manage inventory of and assign/communicate toll free numbers to inbound agencies • Import and source inbound orders as well as find, source, and move problematic orders • Receive and import airdate files from media agencies • Manage and reconcile invoices. • Conduct a needs analysis and performance evaluation • Improve company performance to help organization capitalize on resources • Design and implement a new employee training program • Draft, film and edit training video for program • Manage, coordinate and monitor training initiatives. • Organized charity event campaign and promotions for annual E.D.G.E. Dance of the Decades • Designed press releases and brochures with Photoshop and InDesign for event advertising • Created web portfolio for team accomplishments and local community outreach. As a DRTV Account Executive, I work to provide my clients with quality direct marketing campaigns and solutions. I work to define the scope of the project and manage the campaigns from inception to execution. I am responsible for managing all aspects of the program including support with API and data integrations, creative development, digital strategy recommendations, media purchasing, direct mail fulfillment and reporting and analysis. My goal Is to implement marketing best practices, while working internally and externally to maximize efficiency and effectiveness of my programs.•Work cross-functionally with the product team to support the evolution of owned and operated sites in a manner consistent with industry best practices. •Manage project workflows to ensure successful product creations, campaign setup up and delivery metrics. •Work collaboratively with account management and sales teams to advise strategic direction and execute against operational requirements. •Drive campaign optimization through detailed data analysis. •Work collaboratively with marketing, analytics and custom programs teams to optimize the promotional efforts of our custom programs. •Work closely with SEO, SEM and web analytics teams to optimize campaign delivery and deliver successful metrics and margin. •Develop marketing plans for custom program launches to promote and enhance internal communication. •Oversee the ad QA process, including screening all incoming creative to uphold content restrictions and quality assure all booked advertisements. •Create and document training program for new hire learning. •Partner with sales, sponsorship and marketing teams to drive critical advertising initiatives, track and report progress ensuring successful delivery to meet client objectives •Conduct UAT testing on new and custom site launches to ensure proper functionality of site design. •Manage creation of internal content and the categorization of content in the ad serving platform. •Manage content marketing through various channels to optimize delivery and increase margin •Collaboratively work with social teams to promote content and analyze effect on custom campaigns.

Brittany Delp currently works in the CDR Fundraising Group |

No Languages Available

Brittany Delp has prior
experience in the following industries:
Remedy Health Media | Geomyra Lewis Wedding & Events | Time Life | MillerCoors | E.D.G.E

Brittany Delp has the following professional experience:
CDR Fundraising Group | Remedy Health Media | Geomyra Lewis Wedding & Events | Time Life | MillerCoors | E.D.G.E