Brian Holdsworth Email & Phone Number | 20+ years of hands-on experience as UX Researcher, Product Researcher and Product Manager, successfully researching and planning large-scale consumer and enterprise-grade software as a service and platforms as a service across B2B, B2C and B2B2C. A customer advocate and trusted advisor using the best research methods and frameworks to obtain answers to Product, Market and Design questions. Expert at qualitative and quantitative research, translating findings into actionable insights, influencing product roadmaps and innovation for over 1 billion users of Windows devices and various SaaS and PaaS services and ML/AI technologies. Ability to communicate and influence engineering, product, design and executives with a track record of establishing trust with stakeholders. Talent for making complicated and technical topics easy to understand. Seeking full-time position that offers professional challenges that utilize my system-level thinking and problem-solving skills, and hands-on experience across a variety of jobs. SKILLS UX Research, Product and Market Research Survey Questionnaire Development, Programming and Logic Quantitative Research Methods and Analyst Qualitative Research Methods Product Management Product Roadmap and Strategy Jobs to be Done, User Profiling, Segmentation and Personas Stakeholder Management across Multiple Perspectives and Disciplines ACCOMPLISHMENTS • Proven ability to research, plan and deliver many successful SaaS and PaaS services supporting more 1 billion across Office 365, Windows devices, Microsoft consumer services, ServiceNow and AppFolio. • Price sensitivity, value bundling and likelihood to purchase research informed pricing strategy that increased ServiceNow revenue by +25% = 1.5 billion. • Strong technical background with a history of delivering actionable insights and plans for engineering and product stakeholders, including a smooth upgrade experience from Windows 7 and 8 to Windows 10. • Successful at scaling initial UX research practice and research roadmap planning with product stakeholders at both ServiceNow and AppFolio. • Jobs to be done, user segmentation, user profiling and journey mapping insights drove new product concepts and eventually new products taken to market at ServiceNow. • Quantitative insights drove many feature tradeoff decisions and roadmaps at Microsoft and ServiceNow. • Office 365 insights supported conversion of 20 billion Office software business to Office 365 subscription-based services. CONTACT See my portfolio and contact me at https://brianholdsworth.myportfolio.com/work

Brian Holdsworth

20+ years of hands-on experience as UX Researcher, Product Researcher and Product Manager, successfu...
San Diego, California, United States

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Brian Holdsworth’s Email brian.holdsworth@servicenow.com

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Brian Holdsworth’s Location San Diego, California, United States

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Brian Holdsworth’s Prior Industry High Quality Insights | Appfolio | Servicenow | Servicenow The Enterprise Cloud | Microsoft

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Work Experience

High Quality Insights

Owner, Mixed Methods Research Insights and Product Specialist

2023-04-01 00:00:00 - 2024-01-01 00:00:00

Appfolio

Director of UX Research

2022-02-01 00:00:00 - 2023-03-01 00:00:00

Servicenow

Director of Research

2019-01-01 00:00:00 - 2022-01-01 00:00:00

Servicenow The Enterprise Cloud

Director of Product Management

2015-04-01 00:00:00 - 2019-01-01 00:00:00

Microsoft

Senior Program / Product Manager

2011-10-01 00:00:00 - 2015-02-01 00:00:00

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FAQ About Brian Holdsworth

Brian Holdsworth is located at
San Diego, California, United States

Brian Holdsworth is a 20+ years of hands-on experience as UX Researcher, Product Researcher and Product Manager, successfully researching and planning large-scale consumer and enterprise-grade software as a service and platforms as a service across B2B, B2C and B2B2C. A customer advocate and trusted advisor using the best research methods and frameworks to obtain answers to Product, Market and Design questions. Expert at qualitative and quantitative research, translating findings into actionable insights, influencing product roadmaps and innovation for over 1 billion users of Windows devices and various SaaS and PaaS services and ML/AI technologies. Ability to communicate and influence engineering, product, design and executives with a track record of establishing trust with stakeholders. Talent for making complicated and technical topics easy to understand. Seeking full-time position that offers professional challenges that utilize my system-level thinking and problem-solving skills, and hands-on experience across a variety of jobs. SKILLS UX Research, Product and Market Research Survey Questionnaire Development, Programming and Logic Quantitative Research Methods and Analyst Qualitative Research Methods Product Management Product Roadmap and Strategy Jobs to be Done, User Profiling, Segmentation and Personas Stakeholder Management across Multiple Perspectives and Disciplines ACCOMPLISHMENTS • Proven ability to research, plan and deliver many successful SaaS and PaaS services supporting more 1 billion across Office 365, Windows devices, Microsoft consumer services, ServiceNow and AppFolio. • Price sensitivity, value bundling and likelihood to purchase research informed pricing strategy that increased ServiceNow revenue by +25% = 1.5 billion. • Strong technical background with a history of delivering actionable insights and plans for engineering and product stakeholders, including a smooth upgrade experience from Windows 7 and 8 to Windows 10. • Successful at scaling initial UX research practice and research roadmap planning with product stakeholders at both ServiceNow and AppFolio. • Jobs to be done, user segmentation, user profiling and journey mapping insights drove new product concepts and eventually new products taken to market at ServiceNow. • Quantitative insights drove many feature tradeoff decisions and roadmaps at Microsoft and ServiceNow. • Office 365 insights supported conversion of 20 billion Office software business to Office 365 subscription-based services. CONTACT See my portfolio and contact me at https://brianholdsworth.myportfolio.com/work

Brian Holdsworth currently works in the

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Brian Holdsworth has prior
experience in the following industries:
High Quality Insights | Appfolio | Servicenow | Servicenow The Enterprise Cloud | Microsoft

Brian Holdsworth has the following professional experience:
High Quality Insights | Appfolio | Servicenow | Servicenow The Enterprise Cloud | Microsoft

You can view Brian Holdsworth’s LinkedIn profile at LinkedIn URL

Brian Holdsworth’s work email
addresses are
brian.holdsworth@servicenow.com

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