Aniket Basu Email & Phone Number | Digital Marketing Leader with 12+ years of experience in multiple industries. Currently leading Digital Media for L'Oréal, the #1 global beauty brand, across 15 markets in SAPMENA. Responsible for building Brands, and driving e-commerce growth through market consulting, collaborating with regional & business stakeholders, and delivering effective results. Expertise in Strategy & Planning, Data & Analytics, AdTech deployment, Search and Data strategy (1PD). Lead and drive transformation projects, leading cross-functional teams, and managing senior leaders. Responsible for external relations with agencies, data consultants, and media partners.

Aniket Basu

Digital Marketing Leader with 12+ years of experience in multiple industries. Currently leading Digi...
Singapore, Central Singapore, Singapore

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Aniket Basu’s Location Singapore, Central Singapore, Singapore

Aniket Basu’s Current Industry Loreal

Aniket Basu’s Prior Industry Essence | Iab Southeast Asia | Wavemaker | Nokia

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Digital Media Lead (South Asia Pacific, Middle East & North Africa)

2022-04-01T00:00:00.000Z - Present

Senior Director, Technology & E-Commerce

2021-02-01T00:00:00.000Z - 2022-04-01T00:00:00.000Z

Commerce Council

2021-03-01T00:00:00.000Z - 2022-03-01T00:00:00.000Z

Associate Digital Director, APAC

2016-09-01T00:00:00.000Z - 2019-02-01T00:00:00.000Z

Summer Project Trainee

2010-07-01T00:00:00.000Z - 2010-09-01T00:00:00.000Z

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Aniket Basu is a Digital Marketing Leader with 12+ years of experience in multiple industries. Currently leading Digital Media for L'Oréal, the #1 global beauty brand, across 15 markets in SAPMENA. Responsible for building Brands, and driving e-commerce growth through market consulting, collaborating with regional & business stakeholders, and delivering effective results. Expertise in Strategy & Planning, Data & Analytics, AdTech deployment, Search and Data strategy (1PD). Lead and drive transformation projects, leading cross-functional teams, and managing senior leaders. Responsible for external relations with agencies, data consultants, and media partners.