Andy Mitchell
I am a data-obsessed Marketeer with over 15 years’ experience setting up, transforming and optimisin...
Guildford, Guildford, United Kingdom
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Andy Mitchell’s Email andymitchell@bp.com
Social Media
Andy Mitchell’s Location Guildford, Guildford, United Kingdom
Andy Mitchell’s Current Industry Royal Horticultural Society
Andy Mitchell’s Prior Industry Bp Pulse | Sky | Now | Coral | Gala Coral | Iri | The Bradford Exchange
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Work Experience
Royal Horticultural Society
Head of Membership Marketing
2024-04-01 00:00:00 - Present
Bp Pulse
Marketing Lead
2023-11-01 00:00:00 - 2024-05-01 00:00:00
Sky
Customer Loyalty - CRM Lead
2021-01-01 00:00:00 - 2023-09-01 00:00:00
Now
Head of CRM
2018-04-01 00:00:00 - 2019-04-01 00:00:00
Coral
Commercial Marketing Manager
2010-06-01 00:00:00 - 2011-10-01 00:00:00
Gala Coral
VIP Retention Manager
2007-10-01 00:00:00 - 2010-06-01 00:00:00
Iri
Account Executive
2005-08-01 00:00:00 - 2006-06-01 00:00:00
The Bradford Exchange
Product Manager
2003-10-01 00:00:00 - 2005-08-01 00:00:00Skills
Languages
FAQ About Andy Mitchell
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Andy Mitchell is located at
Guildford, Guildford, United Kingdom -
Andy Mitchell is a I am a data-obsessed Marketeer with over 15 years’ experience setting up, transforming and optimising CRM programmes across the Gaming & Telco Industries. Throughout my career at Sky, Now TV & Gala Coral I have worked across the full customer lifecycle developing personalised, automated and multi-channel CRM programmes that drive retention, lifetime value and reactivation KPIs. Strengths: Results driven, customer focussed, experienced with Martech, setting strategy to deliver business objectives, gaining insight from data, budget management, relationship building & stakeholder management Career Achievements • Created & delivered Sky VIP’s automated comms programme increasing the volume of active app users by 10% • Launched NOW TV’s behaviour triggered CRM programme increasing content engagement and free trial conversion by 5ppts. • Redesigned Sky’s Winback strategy enabling 20% increase in contacts and 15% increase in reinstates.
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Andy Mitchell currently works in the Royal Horticultural Society |
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No Languages Available
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Andy Mitchell has prior
experience in the following industries:
Bp Pulse | Sky | Now | Coral | Gala Coral | Iri | The Bradford Exchange -
Andy Mitchell has the following professional experience:
Royal Horticultural Society | Bp Pulse | Sky | Now | Coral | Gala Coral | Iri | The Bradford Exchange -
You can view Andy Mitchell’s LinkedIn profile at LinkedIn URL
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Andy Mitchell’s work email
addresses are
andymitchell@bp.com -
Royal Horticultural Society |
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