Aline Reichel Email & Phone Number | • 14 years of Marketing experience developed in pharmaceutical multinational companies across OTC, Rx, and medical devices. • Expertise in new product launches, forecasting, pricing, pipeline, budget, and P&L management. • Strong background leading innovation and cross-functional projects with global and regional scopes. • Solid experience developing Marketing Plans, HCP Programs, Go-to-Market strategies and 5-year Strategic Plans. • Strengths in building product visibility through Branding, Patient Loyalty Programs and CRM/Multichannel projects. • Ability to lead cross functional teams, engage and develop people. • Results-oriented, problem solving, collaborative leader with strategic vision and strong analytical skills. • Graduated in Publicity and Advertising with MBA degree at FGV. • Fluent in English, intermediate German and Spanish. • International experience in Germany. SPECIALTIES: New Product Launches, Portfolio Management, Branding, Marketing Plans, Budget and P&L management, Business Development, Innovation, CRM, Multichannel Projects, Competitive Intelligence, Digital Marketing, Market Research, Pricing, Pipeline Management, Strategic Planning, Business Intelligence, Relationship with KOLs, Advertising and PR Agencies, Sales Force Effectiveness, Competitive Analysis, Trade Marketing, strong analytical skills.

Aline Reichel

• 14 years of Marketing experience developed in pharmaceutical multinational companies across OTC, R...
São Paulo, São Paulo, Brazil

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Aline Reichel’s Location São Paulo, São Paulo, Brazil

Aline Reichel’s Current Industry

Aline Reichel’s Prior Industry Johnson And Johnson Vision | Bausch Lomb | Conergy | Epcos Do Brasil

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Marketing Manager

Present

Senior Brand Manager

2017-06-01 00:00:00 - 2021-07-01 00:00:00

Marketing And Business Development Manager | Pharma Business Unit

2015-08-01 00:00:00 - 2016-11-01 00:00:00

Marketing Analyst

2006-11-01 00:00:00 - 2007-12-01 00:00:00

Communication Analyst

2003-07-01 00:00:00 - 2004-12-01 00:00:00

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Aline Reichel is a • 14 years of Marketing experience developed in pharmaceutical multinational companies across OTC, Rx, and medical devices. • Expertise in new product launches, forecasting, pricing, pipeline, budget, and P&L management. • Strong background leading innovation and cross-functional projects with global and regional scopes. • Solid experience developing Marketing Plans, HCP Programs, Go-to-Market strategies and 5-year Strategic Plans. • Strengths in building product visibility through Branding, Patient Loyalty Programs and CRM/Multichannel projects. • Ability to lead cross functional teams, engage and develop people. • Results-oriented, problem solving, collaborative leader with strategic vision and strong analytical skills. • Graduated in Publicity and Advertising with MBA degree at FGV. • Fluent in English, intermediate German and Spanish. • International experience in Germany. SPECIALTIES: New Product Launches, Portfolio Management, Branding, Marketing Plans, Budget and P&L management, Business Development, Innovation, CRM, Multichannel Projects, Competitive Intelligence, Digital Marketing, Market Research, Pricing, Pipeline Management, Strategic Planning, Business Intelligence, Relationship with KOLs, Advertising and PR Agencies, Sales Force Effectiveness, Competitive Analysis, Trade Marketing, strong analytical skills.