Alice Mensah Email & Phone Number | 👋🏾 I'm Alice! I am obsessed about delighting customers and marketing is the way. Over the past decade, I have delivered exceptional value in the area of growth and digital marketing to companies and startups across different industries-Agency, Telco, Real estate, Fintech-while optimizing annual media buying budgets of up to 1 million dollars/year. I have had firsthand experience with designing sophisticated integrated marketing campaigns that drive products to success by leveraging varying growth marketing techniques. Some of my top achievements are as follows: 👉🏾 Created a GTM strategy to launch the New Fido App and achieved 250K downloads 1 month post-launch and subsequently 1 million downloads 👉🏾 Broke a new customer acquisition record with a 300% growth and acquired 1000 customers per day by adopting an integrated ad campaign strategy. 👉🏾 Introduced new digital marketing strategies to overachieve lead-to-sale conversion targets by 142.9% across social channels. 👉🏾 Executing ROI-positive PPC campaigns and SEO strategies via 6 digital channels to achieve 185% of lead generation targets and 100% of digital sales targets. My Skills 🚀 Growth Marketing Skills: GTM Strategy, SEO, SEM, Paid Marketing, Performance marketing, PPC, Social Media Strategy, Attribution, A/B Testing, Website Design, Product Marketing, Automation, Conversion Rate Optimization, Partnerships, Advertising Campaign Design, Lead Generation. 🛠 Tools & Technologies: Google Ads, LinkedIn Ads, Facebook Business, Twitter Business, Opera Ads, PlayStore Console, Kochava, AppsFlyer, Firebase, Redash, Google Analytics, WordPress, Drupal, Zapier, Salesforce CRM, Social Bakers, Conversocial, Monday, Mambu, Redash, Infobip, MailChimp, . 🧩 Outside work, I lead the team at DiFEP Africa: A non-profit that trains tertiary ladies in Digital Marketing to bridge Africa digital gender divide. Our initiative got recognized and sponsored by Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) in 2017. 🤓 Reach out to me if you need a hand with Growth Marketing. DM is open.

Alice Mensah

👋🏾 I'm Alice! I am obsessed about delighting customers and marketing is the way. Over the past de...
Accra, Greater Accra Region, Ghana

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Alice Mensah’s Email alice.mensah@millicom.com

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Alice Mensah’s Location Accra, Greater Accra Region, Ghana

Alice Mensah’s Current Industry Gomobile Advertising Lantern Comitas Denalis Digital

Alice Mensah’s Prior Industry Fido Solutions | Rendeavour | Ringier | Millicom | Google

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Work Experience

Gomobile Advertising

Chief Operations Officer

2024-02-01 00:00:00 - Present

Lantern Comitas

Digital & Marketing Comms. Consultant

2023-10-01 00:00:00 - Present

Denalis Digital

Co-Founder & Lead Digital Strategist

2017-07-01 00:00:00 - Present

Fido Solutions

Marketing and Communications Manager (Growth)

2020-11-01 00:00:00 - 2024-01-01 00:00:00

Rendeavour

Growth Marketing and Communications Consultant

2017-08-01 00:00:00 - 2020-11-01 00:00:00

Ringier

Head of Paid Marketing , RDM Gh

2017-01-01 00:00:00 - 2017-08-01 00:00:00

Millicom

Acting Digital Manager

2016-04-01 00:00:00 - 2017-01-01 00:00:00

Google

Google Student Ambassador

2012-06-01 00:00:00 - 2013-06-01 00:00:00

Skills

No Skills Available

Languages

No Languages Available

FAQ About Alice Mensah

Alice Mensah is located at
Accra, Greater Accra Region, Ghana

Alice Mensah is a 👋🏾 I'm Alice! I am obsessed about delighting customers and marketing is the way. Over the past decade, I have delivered exceptional value in the area of growth and digital marketing to companies and startups across different industries-Agency, Telco, Real estate, Fintech-while optimizing annual media buying budgets of up to 1 million dollars/year. I have had firsthand experience with designing sophisticated integrated marketing campaigns that drive products to success by leveraging varying growth marketing techniques. Some of my top achievements are as follows: 👉🏾 Created a GTM strategy to launch the New Fido App and achieved 250K downloads 1 month post-launch and subsequently 1 million downloads 👉🏾 Broke a new customer acquisition record with a 300% growth and acquired 1000 customers per day by adopting an integrated ad campaign strategy. 👉🏾 Introduced new digital marketing strategies to overachieve lead-to-sale conversion targets by 142.9% across social channels. 👉🏾 Executing ROI-positive PPC campaigns and SEO strategies via 6 digital channels to achieve 185% of lead generation targets and 100% of digital sales targets. My Skills 🚀 Growth Marketing Skills: GTM Strategy, SEO, SEM, Paid Marketing, Performance marketing, PPC, Social Media Strategy, Attribution, A/B Testing, Website Design, Product Marketing, Automation, Conversion Rate Optimization, Partnerships, Advertising Campaign Design, Lead Generation. 🛠 Tools & Technologies: Google Ads, LinkedIn Ads, Facebook Business, Twitter Business, Opera Ads, PlayStore Console, Kochava, AppsFlyer, Firebase, Redash, Google Analytics, WordPress, Drupal, Zapier, Salesforce CRM, Social Bakers, Conversocial, Monday, Mambu, Redash, Infobip, MailChimp, . 🧩 Outside work, I lead the team at DiFEP Africa: A non-profit that trains tertiary ladies in Digital Marketing to bridge Africa digital gender divide. Our initiative got recognized and sponsored by Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) in 2017. 🤓 Reach out to me if you need a hand with Growth Marketing. DM is open.

Alice Mensah currently works in the Gomobile Advertising | Lantern Comitas | Denalis Digital |

No Languages Available

Alice Mensah has prior
experience in the following industries:
Fido Solutions | Rendeavour | Ringier | Millicom | Google

Alice Mensah has the following professional experience:
Gomobile Advertising | Lantern Comitas | Denalis Digital | Fido Solutions | Rendeavour | Ringier | Millicom | Google